SEO is important for any
We have just made another step in this direction and released search
Now URLs are simple, clean of unnecessary characters, and more understandable by both humans and search engines. The easier a URL is to read for humans, the better it is for search engines, and the better your ranking will get.
The new clean URLs are available for all Ecwid stores. In this post, you’ll know what is cool about this new feature and how to enable new URLs in your store depending on where you sell: on Ecwid Instant Sites, Wix, WordPress or other platforms and site builders.
What’s Good About New URLs in Ecwid
Ecwid generates URLs automatically, based on your product and category names. These links used to be long and indistinct. Now we have made them shorter and compelling.
Let’s see how the links’ structure changed and how exactly that influences a better SEO ranking:
- No hashes. The new URLs do not contain the hash sign (“#”), which, according to Google, makes your store better indexed by Google.
- Fewer extra characters like “/”, “~” or’!’. There is a number of text characters (such as < > # % { } | \ ^ ~ [ ] `) that become nasty bits of
hard-to-read cruft when inserted in the URL string. We got rid of them in newSEO Friendly URLs. - Other store pages’ URLs also became cleaner, e.g. cart and checkout pages are now easily accessible on “/cart” and “/checkout”.
Schnelles Laden Store-Seiten. The store pages with new URLs work without page reload, as it’s always worked in Ecwid. So you have yourschnelles Laden store pages with new,SEO Friendly URLs.
Take a tour around surfparadise.company.site to see how the new URLs look in practice.
Profi-Tipp: Pay attention to your product and category names because they will be used in links. For a better ranking, try to use keywords when naming your products and categories.
How to Enable New SEO URLs in Ecwid
The manner of enabling new
For Ecwid Instant Sites
New URLs are enabled automatically for merchants who use
If you use an old version of the Instant Site and want to enable the new URLs, please switch to the new version of the Instant Site in your Ecwid Control Panel — it’s free.
In order to do that, open the “What’s new” page in your Control Panel and enable the “New & Improved Instant Site: Build & Customize your Store” option. The new URLs will be automatically enabled once you switch to the new version of the Instant Site.
For Wix websites
If you use Ecwid for your Wix website, new
For WordPress websites
It’s very easy to enable new SEO URLs on WordPress websites: navigate to the Ecwid Plugin’s advanced settings and tick the
For Joomla websites
To get the clean URLs for your Ecwid store on Joomla, please update your Ecwid Joomla plugin to the latest version (v.3) and find the new clean URL option on the Ecwid component settings → Advanced page in your Joomla admin.
für Mass angefertigt websites and other site builders
It’s also possible to enable clean URLs manually on your
We’ve shared examples of clean URLs setup on custom made websites in the post on GitHub. They will be helpful for those who develop custom websites.
For more details, head to Ecwid API documentation.
If you are not sure how to add those changes to your website, please refer to your site builder/hosting support or your developer. If you have a question on this, let us know which platform your site is running on and we will provide instructions on how to proceed.
I don’t have access to server settings
If you:
- Use a site builder that doesn’t allow you to rewrite site URLs on the server
- Cannot access .htaccess file on your hosting
Bitte folgen Sie unsere Anleitung to enable special
The Old URLs Continue Working
If you decided to go for new SEO URLs in your Ecwid store, note that the old URLs will continue working to make sure no customer gets lost.
If someone opens a product catalog or proceeds to checkout in your store using an old URL, it will work and you won’t lose your visitors.
This is also true for all the links to your store in sitemaps, marketplaces, social posts, and ads. We are not going to stop supporting old URLs, so you don’t have to worry about your traffic.
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Please feel free to ask your questions in the comments section below — we are always ready to help you with setting this up.
For more SEO tips for your Ecwid store, be sure to read our article: Manual Meta Tags: a Better SEO Now in Your Store
