Scientists claim you have about 10-20 seconds to catch users’ attention before they leave your site for parts unknown. So you really wanna make that first 10 seconds count (no pun intended).
The text in your site’s header area is a crucial source of information. What you say is obviously significant, but it’s also important to consider how you say it.
Typography is the voice of your website. Not only does choosing the right typography help to communicate your message, but it also has the power to affect tone and even make your brand more recognizable. That’s why there are over 300,000 fonts in the world to choose from, ranging from classic to… well, crazy.
Canadian artist Jenny Shipper’s font is an ode to Federico Fellini’s films
With so many options, finding your own right style can be a challenge, ypač jei nežinote, kaip šriftai veikia kartu. Šiame įraše, apžvelgsime keletą mėgstamiausių šriftų porų, kad padėtume sukurti konvertuojamą antraštės pranešimą.
Visi toliau pateikti pavyzdžiai buvo sukurti naudojant projektavimo įrankius, esančius „Ecwid Instant“ svetainėje – nemokama ir efektyvi el. prekybos svetainių kūrimo priemonė, leidžianti greitai sukurti parduotuvę ir parduoti.. Sužinokite daugiau apie momentinės svetainės dizaino parinktis, arba Prisijunk nemokamai pamatyti tai veikiant.
Kaip pakeisti šriftus Ecwid Instant Site redaktoriuje:
- Eikite į Interneto svetainė skirtuką Ecwid valdymo skydelyje ir spustelėkite „Redaguoti;“
- Select “Headline & Cover;“
- Type in your store’s headline and description. Choose your cover layout and change its position and alignment if needed. From here, you can also change your background and call to action button if desired;
- Scroll down and select “Typography;“
- Choose font families, spalvos, and sizes for your headline and description;
- Don’t forget to press the “Save” button when you’re done.
Spirax + Open Sans Condensed
Spirax’s original curves give headlines a refined but whimsical look that’s well-matched with open and neutral forms of Open Sans Condensed. This combination may work for you if you sell something uniquely designed like handmade jewelry.
Merriweather + Oswald
Merriweather is pleasant to read on screens with its slightly condensed letterforms, sturdy serifs, and open forms. It’s perfectly in tune with Oswald, a font inspired by the classic gothic and grotesque styles of the late 19th and early 20th centuries. This pairing may suit a store that sells high-end bespoke products like watches or leather accessories.
Abril Fatface + Cabin
The thin serifs and well-rounded curves of Abril Fatface give headlines an elegant but playful appearance, which is well-paired with Cabin’s touch of modernism. Try these fonts if you sell stationery products or books.
Montserrat + Merriweather
Montserrat is based on urban typography from the first half of the 20th century, complemented by the slightly condensed letterforms of Merriweather. This pairing would be well served in a bag or sneaker store.
Overlock + Nunito
Overlock’s rounded glyph shapes make great titles and short texts in magazine-style layouts. This font looks its very best at bigger sizes, complementing Nunito’s well-balanced rounded forms. If you sell clothes, these fonts are a great choice.
Playfair Display + Source Sans Pro
Klasikinis Playfair Display stilius yra dar ryškesnis, kai suporuotas su Source Sans Pro, kuri buvo sukurta taip, kad gerai veiktų vartotojo sąsajose. Šis nesenstantis derinys puikiai tiktų parduotuvėse, kurių specializacija yra moteriški grožio produktai arba suknelių parduotuvės.
Alegrėja + Lato
Dinamiškas ir įvairus Alegreya ritmas suteikia puslapiui šviežumo, išryškina Lato pusiau apvalias detales ir stiprią struktūrą. Atidžiau pažvelkite į šiuos šriftus, jei parduodate apatinį trikotažą ar kitus elegantiškus aksesuarus.
Uolienų glaistas + Lato
Rokkitt was designed for use as a display font in headings and headlines. Combine it with semi-rounded san serif Lato to create a prominent look. Pay attention to this combination if your store focuses on premium sportswear or stylish tech.
Quicksand + Proxima Nova
Geometric shapes are a core foundation of Quicksand, so pair it with Proxima Nova’s modern sensibility to give your layout a clean, fresh touch. If you sell toys or baby strollers, these fonts may work well for you.
Oxygen + Maven Pro
Oxygen works well in all graphical user interfaces, staliniai kompiuteriai, and devices, especially in combination with Maven Pro’s easy readability. Check out this pairing if your website sells eyewear or fitness accessories.
Dancing Script + Lato
Lively and casual Dancing Script gives your page a friendly and informal touch, emphasizing Lato’s classical proportions and sleek san serif aesthetic. Gift and postcard shops may benefit from this set.
Signika + Dosis
The gentle character of Signika works great for headlines, while Dosis makes supplemental texts fairly easy to read. This pairing works for a wide range of stores, from electronics to flowers.
Reenie Beanie + Muli
Reenie Beanie is based on basic ball-point pen handwriting, providing a playful look, which is complemented by the structured minimalism of the Muli font. Try this mix if you sell something like sketchbooks or you’d like a more laid-back tone for your brand.
Questrial + Muli
San serif Muli makes a perfect body text font, and it’s understated aesthetic means it pairs well with a wide variety of headline fonts: like Questrial with its modern style and full-circle curve. This set could be a go-to variant for streetwear.
Berkshire Swash + Proxima Nova
Berkshire Swash has a bold yet gentle flair, which makes for a vivid headline and provides an amazing balance with Proxima Nova’s simple, modern proportions and geometric appearance. Handmade cosmetics or desserts would benefit from this mix.
Basics of Font Pairings
Didn’t find what you’re looking for in our list? If you’re feeling creative, try playing with fonts in the free Instant Site editor and find your own beautiful font combination.
Here are some basic guidelines to follow:
- Create a contrast between your fonts (drąsus & cursive, TALL & short)
- Combine serif and san-serif fonts (like Libre Baskerville + Signika).
- Don’t use two similar fonts (pavyzdžiui, two cursives) for both your headline and body text. Creating variety will draw the eye and help your customer engage with each section individually.
- Make the font match your brand. Playful handwritten letters probably aren’t the best fit for a premium jewelry brand.
- Limit yourself to 2-3 fonts to avoid making your content appear cluttered.
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