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Verkkokaupan turvallisuus: Kuinka suojata verkkokauppaasi kyberuhkilta

15 min read

Cybercriminals target businesses that work with a large amount of personal data but have basic security practices in place. Sellaisenaan, they’ll often target ecommerce stores.

Since 2020, ecommerce has boomed, helping thousands of entrepreneurs launch their online businesses. valitettavasti, online stores have also become the common victim of hackers looking to steal customer data.

Sisään 2021, melkein 83% of ecommerce businesses experienced security attacks on Black Friday/Cyber Monday, up from about 32% sisään 2019. Despite the rise in attacks, only 32% of business owners reported feeling ready to stop attacks.

Tässä artikkelissa, we’ll discuss ecommerce security, the most common threats, and how you can protect your online store from cybercriminals.

Mikä on verkkokaupan tietoturva?

Kauppojen omistajien tulee asettaa protokollia, jotka suojaavat käyttäjätietoja hakkereilta – nämä protokollat ​​ovat verkkokaupan turvatoimia. Koska kuluttajien luottamus on verkkokauppojen pyhä malja, verkkokaupan turvallisuuden tavoitteena on tukea asiakas-myyjäsuhdetta tarjoamalla turvallinen ympäristö.

Tehdäksesi tämän tehokkaasti, verkkokaupan suojausprotokollat:

  • Suojaa yksityiset tiedot kolmansilta osapuolilta
  • Säilytä tiedot väärentämättöminä
  • Salli pääsy vain valtuutetuille henkilöille

Vain tietojen eheyden kokonaisvaltainen yhdistelmä, aitous, ja yksityisyys voi suojata verkkokauppasi uteliailta hakkereilta. Lue, kuinka voit varmistaa turvallisuuden.

Ero verkkokaupan turvallisuuden ja vaatimustenmukaisuuden välillä

Verkkokaupan tietoturva on jatkuvasti kehittyvä prosessi, jonka pitäisi koskea sinua ja yritystäsi. It works independently of compliance and requires proactive actions from your end to safeguard customer transactions and data.

Compliance, toisaalta, focuses on how authorities perceive your business practices based on set standards. Esimerkiksi, there is the Payment Card Industry Data Security Standard. You need to be PCI DSS compliant in order to safely process credit card data. If you’re using Lightspeedin Ecwid verkkokauppaasi varten, you’re already PCI DSS compliant.

Verkkokauppojen tulee myös olla tietoisia erilaisista alueellisista laeista, jos ne palvelevat asiakkaita tietyiltä alueilta. Esimerkiksi, jos myyt verkossa Euroopassa, sinun on noudatettava GDPR-sääntöjä käsitellessäsi asiakkaidesi tietoja. Muista, että se koskee yritystäsi, vaikka se ei sijaitsisi Euroopassa. Jos sinulla on asiakkaita EU:sta, tarvitset GDPR:n noudattamista.

Ecwid by Lightspeed sisältää kaiken mitä tarvitset GDPR-säädösten noudattamiseen. Tarkista näitä ohjeita varmistaaksesi, että olet ottanut käyttöön kaikki GDPR-vaatimustenmukaisuuden edellyttämät asetukset.

Yksi GDPR-vaatimuksista on saada asiakkaiden selkeä suostumus evästeiden käyttöön

Tärkeimmät verkkokaupan tietoturvauhat

Ennen kuin opit suojaamaan verkkokauppaasi kyberrikollisilta, sinun on tunnistettava erilaiset turvallisuusuhat. Mitä tulee verkkokauppaan, useimmat hyökkääjät esiintyvät aitoina sivustoina hyödyntääkseen kuluttajien luottamusta, tai hyökätä suoraan verkkokauppojen maksujärjestelmään.

Tietojenkalastelu

Phishing is one of the oldest tricks in a hacker’s book and still highly effective today. Its success hinges on exploiting people’s willingness to trust the authenticity of a business.

Hackers mimic real businesses to send malicious files and links to consumers, extracting data when a recipient responds. Useimmissa tapauksissa, hackers use fake invoices, account upgrade offers, and new orders to lure people in. Phishing scams target a business’s internal teams and customers. Usein, it’s difficult to tell a scam from the real thing without a keen eye.

Common phishing types in ecommerce include:

  • Clone phishing: a phishing attack where hackers clone a previous legitimate email and send a copy to the recipient with malicious links.
  • Spear phishing or whale phishing: a hacker may pretend to be your employee and ask you to wire them money or change payment details for the invoice, jne.

Follow these ohjeet from our Help Center to protect yourself from phishing.

Spam

Spam is a high-volume, low-effort attack that baits consumers into clicking malicious links. While attachments are typically used for phishing, spam messages will often appear in SMS, kommentteja, direct messages, and emails containing links.

Esimerkiksi, ecommerce websites will show consumer reviews for social proof. Hackers will use the comment section to share spam. Make sure to clean spam comments or reviews from your website. If you’re not on top of spam messages on your website, you might attract penalties from Google—and lose loyal customers.

Financial fraud

Financial fraud takes many shapes but it’s one of the most popular ways hackers can attack your business. Criminals skim credit card websites to scrape data, run phishing scams to obtain card details from customers, order products using stolen cards, and use fake return requests to drain customers and your business.

In case you or your customers are affected by credit card fraud, consider setting up an alert that tells them when to lock or freeze their credit.

DDoS ja brute force -hyökkäykset

Kun hakkerit lähtevät hyökkäykseen, he kääntyvät omistettuun palvelunestoon (DDoS) ja raa'an voiman hyökkäyksiä. DDoS, ja vastaavat DoS, hyökkäykset ylittävät ja lopulta sulkevat verkkokauppasivuston lähettämällä suuria määriä liikennettä yhdeltä tai hajautetuilta palvelimilta.

Black Friday ja Cyber ​​Monday -myynnit antavat hakkereille parhaan mahdollisuuden tehdä verkkokaupoista poissa. Tämä on verkkokaupan turvallisuuden puoli, joka vaikuttaa suoraan kykyysi myydä tavaroita.

Brute force attacks use trial and error methods to get access to login or financial details. Since this is an automated process, hackers don’t take long to find the right combinations.

Malware and ransomware

Every business should be aware of malware and ransomware, which are constant cybersecurity threats. Malware is the umbrella term for any kind of software designed to steal, poistaa, and hold data hostage. This can be done with adware slowing down devices, trojan horses modifying operating systems, and SQL injections corrupting databases.

Ransomware is a type of malware that has gained prominence in recent times because of the amount of critical data people store in their devices and the extent they’re willing to go to retrieve that.

Social engineering attacks

Phishing and other scams rely heavily on social engineering tactics to deceive targets. With the proliferation of datasets, social engineering has become an effective tool for hackers. They use profile backgrounds to pretend to be reliable businesses or customers and exploit emotional vulnerabilities to steal data.

If you get scammed online by a social engineering attack, knowing how to respond quickly can help you recover what you’ve lost.

How to protect your online store from cyber threats

Now that you know the various ways cybercriminals can target your store or customers, it’s time to understand how you can defend against them.

Secure your passwords

If you think your passwords are strong, think again. According to a Hive Systems study, brute force attacks can hack an 8-character alphanumeric password in 39 pöytäkirja.

Here are the best practices for strong passwords:

  • Always use combinations of uppercase and lowercase letters, numbers, and special characters to make your passwords complex.
  • As the Hive Systems study shows, the length of passwords matters as much, if not more. Make it compulsory for teams and new customers to create 12-character passwords.
  • Do not recycle old passwords because they often open doors to socially engineered attacks.
  • The same goes for generic and easy-to-guess references. Don’t use popular quotes, birthdays, or personal information. Most importantly, don’t share passwords publicly.
  • Lopulta, use a good password manager to create random and complex passwords for logins.

Choose a secure hosting and ecommerce platform

A major part of your ecommerce security depends on the web hosting and ecommerce platforms you choose. You can go with Amazon Web Services (AWS), Google Cloud, or pick a category-specific hosting provider with ecommerce facilities built in.

Joka tapauksessa, you have to make sure your hosting and ecommerce platforms cover a few basics:

  • PCI DSS compliance
  • Automatic backups
  • HTTPS everywhere
  • Does not collect credit card information
  • Integrates with multiple payment providers

Ecwid by Lightspeed was built on security and customer privacy. It’s based on AWS and covers all the best security practices yllä lueteltuja, jotta verkkokauppaliiketoiminnastasi tulee mahdollisimman turvallinen.

Osoittaaksesi asiakkaillesi, että ostaminen kaupassasi on turvallista, Ecwid näyttää tämän viestin kassalla

Hanki SSL-sertifikaatti

Secure Sockets Layer (SSL) Varmenne on välttämätön verkkokaupoille, jotka saavat paljon arkaluonteisia kyselyitä. SSL salaa kaikki käyttäjien pyynnöt verkkosivustojen palvelimille, kirjautumisista maksutietoihin.

SSL on myös osa HTTPS-protokollaa, mikä tekee verkkosivustostasi enemmän kestävä hakkereita vastaan. An ecommerce store without an SSL certificate exposes its traffic to anyone looking to swoop in and steal information.

SSL is mandatory for PCI DSS compliance and since Ecwid by Lightspeed supports PCI DSS, your online store is automatically protected with a proper SSL certificate.

If you added an Ecwid store to an existing website, make sure you get an SSL certificate for the rest of your website.

Ecwid stores are protected with HTTPS protocol and SSl. Your customers can easily see that shopping in your online store is safe

Use antivirus software

While it’s true operating software has evolved in terms of security, so have hackers. While computers are particularly prone to cyberattacks, mobile devices can get hacked too. Don’t run your business using the default protections on your devices.

Antivirus software uses years of industry knowledge and expertise to proactively detect attacks and mitigate their threats to help you avoid downtime. You cannot manually search for malware, viruses, or spyware in your admin panel or networks every second. Antivirus software automates tasks and keeps an eye out for possible data thefts.

Good antivirus software may even package malware protection with identity theft protection, private VPN, and password manager for all-around security.

Perform regular backups

Ecommerce websites store tons of product media (kuten product images) and user data that require regular backups. When you make backups of your website, pienennät laitteiston toimintahäiriöiden ja kyberhyökkäysten riskiä, ​​jotka hidastavat liiketoimintaasi. Useimmat verkkokaupan isännöintipalveluntarjoajat, mukaan lukien Lightspeedin Ecwid, tarjota automaattisia verkkosivustojen varmuuskopioita näistä syistä.

Saatat ihmetellä, miksi minun pitäisi keskittyä varmuuskopioihin, jos verkkokauppaisäntäni huolehtii niistä? Automaattinen varmuuskopiointi pilveen on hienoa ja säästää aikaa, jos jokin menee pieleen. Mutta sinun tulee myös mennä askeleen edellä ja ladata säännöllisesti kopioita verkkosivustosi tiedoista, mieluiten erillisellä laitteella. Tämä on vikasuoja, joka voi säästää sinut hidastumiselta, sammutuksia, ja vahingoittaa mainettasi.

Määritä VPN

Useimmissa pandemian jälkeisen maailman verkkokaupoissa on etätiimejä, virtuaalisen yksityisen verkon luominen (VPN) turvallisuuden kannalta ratkaisevaa.

VPN:t salaavat solmujen välillä kulkevat tiedot ja piilottavat IP-osoitteet useimmissa tapauksissa. Työntekijät voivat jakaa suuria tiedostoja turvallisesti ja asiakkaat voivat jakaa luottamuksellisia tietoja ilman, että niitä on jäljitettävä heihin. VPN-verkkojen avulla voit myös ylittää maantieteelliset rajoitukset ja palvella asiakkaita laajemmilla markkinoilla. You can also set up a virtual private network on your office router to keep all on-site devices secure.

Educate your customers

Your ecommerce store is as secure as your most casual customer. Security is never a one-way street—both the business and the customer need to protect data from their respective ends. That’s why it’s important to include customers in your ecommerce security strategy and empower them to use necessary security features. Lisäksi, you can share this critical information about cybersecurity with the help of a dedicated tietopohja.

Esimerkiksi, multi-factor authentication (MFA) should be standardized across the board. Even so, you have to be the one to educate your customers. Esimerkiksi, you can mandate 12-character alphanumeric passwords, nudge them to change passwords every few months, explain how sharing order or login data can expose their accounts, and clarify communication parameters so they don’t fall for phishing scams.

Security-aware customers can quickly identify if they’ve been hacked and the steps they need to take if their identity is stolen.

Wrap up

As an ecommerce business owner, you have to wear multiple hats every day. It may feel impossible to pay close attention to important things like security. But all it takes is one mistake to lose customer data, money, and reputation.

Ecwid by Lightspeed can help you traverse the complex world of ecommerce security and automate the bulk of actions so that you can focus on kasvattaa verkkokauppaasi.

 

Sisällysluettelo

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About the author

Irina Maltseva is a Growth Lead at Aura and a Founder at ONSAAS. For the last seven years, she has helped SaaS companies grow their revenue with inbound marketing. At her previous company, Hunter, Irina helped 3M marketers build business connections that matter. Now at Aura, Irina works on her mission to create a safer internet for everyone. To get in touch, follow her on LinkedIn.

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