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Γεια σας. Το περιεχόμενο στο ιστολόγιό μας έχει μεταφραστεί αυτόματα για τη δική σας εξυπηρέτηση. Ζητούμε συγνώμη εάν, σε κάποιες περιπτώσεις, οι μεταφράσεις είναι κακής ποιότητας.

Πώς να ενισχύσετε την επιχείρησή σας στην εταιρεία προσθέτοντας ηλεκτρονικό εμπόριο

8 min read

Η αρχή κάθε νέας χρονιάς, τέταρτο, ή ακόμα και ο μήνας είναι μια εξαιρετική στιγμή για να αναθεωρήσετε προηγούμενες αποφάσεις για την επιχείρησή σας και επίσης να ορίσετε νέες. Είναι πάντα καλή ιδέα να έχετε μια αίσθηση του πού βρίσκεται αυτή τη στιγμή η επιχείρησή σας, αλλά θέλετε επίσης να παρακολουθείτε πού θέλετε να πάει.

Ρύθμιση με δυνατότητα καθορισμού, intentional goals is an important part of running a successful business. Για παράδειγμα, everyone has a goal to make more money, but that’s a fairly broad and vague goal. You may want to make more money, but how are you going to go about it? What plans do you have to make more money — what concrete, achievable steps are you going to take? Με άλλα λόγια, πως are you going to make more money?

One interesting revenue-building strategy has emerged for agencies. The ongoing growth in digital service utilization has been compounded by the COVID-19 pandemic, κάτι που ώθησε ανθρώπους και εταιρείες να κάνουν ακόμη περισσότερες δραστηριότητες στο διαδίκτυο. Με τη ζήτηση για αυτές τις υπηρεσίες να αυξάνεται, πολλά πρακτορεία προσθέτουν νέες προσφορές στο χαρτοφυλάκιο των υπηρεσιών τους ως τρόπο για να αυξήσουν τις πωλήσεις τους τρέχοντες πελάτες και να προσελκύσουν νέους.

Ορισμένες από αυτές τις εταιρείες έχουν αρχίσει να προσφέρουν ηλεκτρονικό εμπόριο παράλληλα με τις βασικές υπηρεσίες τους για να τις κρατήσουν ανταγωνιστικές στην αγορά. Αυτό βγάζει νόημα, καθώς το ηλεκτρονικό εμπόριο γνώρισε τεράστια ανάπτυξη πρόσφατα.

Προσθήκη νέων υπηρεσιών όπως το ηλεκτρονικό εμπόριο, ωστόσο, εγείρει το ερώτημα: should you build and launch these new digital services in-house, or partner with another business to refer or resell their services?

Building a new service from the ground up might seem attractive on the outside, but unless you’ve got some time and capital to burn, it’s likely that your best bet is to form a partnership with a proven player in whatever service space you’re considering.

Η Ecwid κατέχει ηγετική θέση στην αγορά τόσο στην παροχή υπηρεσιών ηλεκτρονικού εμπορίου όσο και στην καθιέρωση επιχειρηματικών συνεργασιών με μια σειρά εταιρειών — συμπεριλαμβανομένων ψηφιακών πρακτορείων — για να μπορέσουν να πωλούν ηλεκτρονικό εμπόριο απευθείας στους πελάτες τους και να εκσυγχρονίσουν τη σουίτα επιχειρηματικών υπηρεσιών.

Πώς όμως προχωρά ένα πρακτορείο για να δημιουργήσει αυτό το είδος συνεργασίας και να αρχίσει να προσφέρει ηλεκτρονικό εμπόριο στους πελάτες του? Διαβάστε παρακάτω για να δείτε πώς η επιχείρησή σας μπορεί να ξεκινήσει γρήγορα να πουλά ηλεκτρονικό εμπόριο (και εύκολα!) με μια από τις καλύτερες πλατφόρμες ηλεκτρονικού εμπορίου στον κόσμο.

1. Decide which partnership option is right for your business

Στο Ecwid, we know that the needs of customers and businesses are constantly evolving. That’s why we offer a range of partnership options and levels so that you can custom-fit ecommerce to your business needs, including referring and reselling.

Some of our partners prefer to refer their customers to Ecwid’s award-winning ecommerce platform. This option requires very little lift out of you, the partner: you simply provide your customers with your unique referral link and receive a 20% lifetime commission anytime someone signs up for a paid subscription using it — and you’ll continue to earn as long as they keep their account active.

Some of our partners also build apps for Ecwid’s bustling app market, getting their app in front of thousands of merchants across the globe. The application process is simple and it puts you in touch with the Ecwid team to discuss things like billing and launching the actual app.

The majority of our partners, ωστόσο, resell Ecwid’s ecommerce solution. This allows them to sell the ecommerce services their customers crave without building the solution from scratch (and potentially throwing their finances into chaos). And our industry-leading white label options mean that you can sell ecommerce services that are as tightly aligned with your branding and logos as you’d like! (You can also opt to co-brand the ecommerce you’re reselling and leverage Ecwid’s well-regarded brand right alongside your own.)

2. Determine your pricing model and other details

One of the great benefits of reselling Ecwid’s ecommerce services is that you get to determine your own pricing. Sell it as a full-price standalone service? Σίγουρος! Sell it at a discount as an add-on to some of your core offerings? Απολύτως!

Ως μεταπωλητής, you’re in the driver’s seat because when you partner with Ecwid, you gain access to deep discounts on plans that you can resell to your customers at any price you like. You can also change the price over time as your goals change, giving you the flexibility you need when you need it.

So you aren’t just reselling Ecwid ecommerce; you’re selling another great service that’s a part of τα δικα σου επιχείρηση, and with the pricing to match.

3. Build interest with Ecwid-made collateral

Once you’ve determined how (and for how much) you’re going to sell ecommerce and signed your agreement with Ecwid, you’ll want to start letting your customers know that this great new service will soon be available to them. Ακούγεται πολύ δουλειά, σωστά?

Don’t worry — Ecwid Partners gain access to our wide-ranging library of readymade collateral that you can reuse how you see fit. Explore advertising and marketing tools that’ll save you time and money: tutorial videos, playbooks για αγορές, γραφικών, banners and beyond. Με αυτόν τον τρόπο, you can focus on providing the business services your customers need.

4. Launch!

With those three things taken care of, you can start the countdown to your launch date and your new revenue stream!

As an Ecwid reseller, your customers will soon have access to cutting-edge, cloud-hosted ecommerce that’s been rated the fastest implementation by G2 — meaning you and your clients can get their stores set up and selling in no time, έτσι δεν θα έχουν καθυστερήσεις στην ενίσχυση των εσόδων τους, πολύ.

We hope this has been helpful, but we want to know: have you added a new offering to your service suite previously? Did you grow it in-house or did you partner with another business? Ενημερώστε μας στα σχόλια!

Do you want to learn more about growing your business with the Ecwid Partner Program?

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Easily offer ecommerce services to your own customers with the Ecwid Partner Program.

Σχετικά με τον Συγγραφέα

Colin Thompson is a content writer at Ecwid. He writes about marketing, business development, and promotion for our Ecwid Partners. He loves cats, Chicago sports, deep dish pizza and going on hikes.

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So simple to use – even my most technophobic clients can manage. Easy to install, quick to set up. Light years ahead of other shop plugins.
I’m so impressed I’ve recommended it to my website clients and am now using it for my own store along with four others for which I webmaster. Beautiful coding, excellent top-notch support, great documentation, fantastic how-to videos. Thank you so much Ecwid, you rock!
I’ve used Ecwid and I love the platform itself. Everything is so simplified it’s insane. I love how you have different options to choose shipping carriers, to be able to put in so many different variants. It’s a pretty open e-commerce gateway.
Easy to use, προμηθευτός (and a free option if starting off). Looks professional, many templates to select from. The App is my favorite feature as I can manage my store right from my phone. Highly recommended 👌👍
I like that Ecwid was easy to start and to use. Even for a person like me, without any technical background. Very well written help articles. And the support team is the best for my opinion.
For everything it has to offer, ECWID is incredibly easy to set up. Highly recommend! I did a lot of research and tried about 3 other competitors. Just try ECWID and you'll be online in no time.

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