Many are fascinated by the idea of nonprofits. 更多时候, the goal is to create a positive change in the world or have a positive impact. 然而, many nonprofits out there like to make it look easy. But the fact of the matter is that starting a charity organization is no easy feat, especially if you are coming from the number-crunching business world. It involves an extensive list of skill sets, knowledge, and expertise that span multiple fields.
Starting a charity demands time and requires effort and money—far more than most people think. And if you’re not sure how to go about it, the process can be even more difficult. 尽管如此, do not be discouraged. 在本文中, we’ll provide a dose of realistic perspective on things you need to know about starting a charity. We hope this will improve your grasp of what it takes to start your charity organization. And how you can get your business up and running with Ecwid’s ecommerce solution to foster greater success.
Keep on reading to learn more!
Why Start A Charity Organization?
通常, people who have plans of starting a charity organization are desirous of pursuing a particular cause. They want to make a positive difference within their community. A nonprofit can be the perfect vehicle to organize and fulfill some public-benefit goals, especially with its ability to attract donors. Business-wise, it can also help you grow your brand indirectly, 毕竟, you will be seen as a socially responsible brand with abilities that go beyond the consumer towards creating a formidable consumer-producer relationship.
How To Start A Charity Organization
Define your ‘Why’
This doesn’t refer to some incredibly large-scale world crisis you intend to solve with your charity. 反而, it’s your personal reason for wanting to do so. Ask yourself this: Are you starting a charity organization to help the world, increase your business reach, boost your public appearance, or get yourself a job? Starting a nonprofit can be extremely hard, so it’s worth thinking through your motivation early on. There are tons of businesses out there that exist for the sake of business. A nonprofit’s ‘why’ should go beyond that.
If your ‘why’ doesn’t have a symbiotic relationship with a legitimate social cause or interest in making a change within society, you might be starting for the wrong reasons. People see charitable causes as “easy” businesses, and this is just not the truth! We hope you’ll understand this sooner rather than later, because a nonprofit with a murky message at its heart is almost always doomed to fail. 所以, starting a successful charity should begin with your ‘why’. When the going gets tough, the tough get going. This fundamental reason for building your nonprofit will be the motivation you need in times of trouble. It will help you stay focused on helping during decision-making times.
通常, your ‘why’ will be the primary reason for being so passionate to start a nonprofit. 同样地, this stage will be crucial in the development of a vision and mission statement. 那样, you can define what exactly you want to create and do with the nonprofit organization.
Make a decision on the type of charity
Having defined or re-established your ‘why’, the next step is to decide on the type of charity organization. You could consider areas including education, environmental, arts, 和文化, 健康, animal, to mention a few. 经常, 人们创办慈善机构或非营利组织是为了追求他们热衷的前景和想法. 拿, 例如, 非常喜欢艺术和文化的人可能会选择从事这一行的事业.
然而, 超越激情, 您可能更关心与您所在社区相关的问题. 这可能是您选择的影响因素. 一旦你确定了你想开始的慈善类型, 确定您是愿意从事广泛的事业还是缩小重点.
选择您的慈善机构名称
不要随便选择任何名字. 该名称必须反映和描述您组织的目标和利益. 这将有助于引起人们的注意并获得他们对您的事业的支持. 例如, 美国癌症协会. 您不需要进一步翻译或解释该组织代表的原因.
非营利组织地位的证据在于其名称. 您还可以选择以某人的名字命名您的慈善机构. 吉米基金是这方面慈善事业成功的典型例子. 为慈善机构起一个与事业相称的名字, 并与使命宣言保持一致, 将鼓励和吸引更多人向该组织捐款.
制定如何脱颖而出的计划
这 国家慈善统计中心 说美国有成千上万的非营利组织. 这些组织中的大多数, 然而, 发现自己处于为类似事业提供资金的不可避免的竞争中. 因此, 你应该创建一个能够在竞争中生存并脱颖而出的慈善组织. 那样, 潜在的捐助者可能会对这项事业感兴趣并捐款支持该任务.
准备你的商业计划
一些非营利组织或慈善组织在决定计划之前会雇用志愿者. 我们建议您朝相反的方向工作，并且 从一个计划开始. 制定可行的计划后, 您现在可以估算成本, 资源, 天赋, 和维持业务所需的收入.
因此, it is essential to invest time ahead to develop a detailed business plan which provides the structure and drive to think through the most strategic issues that pertain to the business.
同时, before writing, you can make a move by doing some market research. That will be in addition to the one you have done already where you analyzed your needs and ascertained the business’s target population.
This plan is basically to provide you with a roadmap for the next few years of operation. 无论您的财务状况或规模如何, 该计划将作为如何经营业务的蓝图. 它还将描述每个人的角色以及你打算如何实现你的目标.
雇用员工, 选择董事会成员, 并选择领导
这些对于启动慈善组织也至关重要. 您可能需要招聘公关经理等职位, 活动经理, 会员经理, 或筹款经理. 您选择聘用的角色取决于您的组织类型和您的运营计划.
此外, 拥有强大的董事会是您的责任. 董事会将监督战略决策, 招聘, 并确保合规, 除其他外. 想想技巧, 能力, 和适合慈善组织类型的经验. 关键是这个: 经营一个成功的慈善组织的关键是聘请优秀的领导和优秀的人才.
注册您的非营利组织
在您管辖范围内的注册机构注册慈善机构同样重要. 投标所有必需的文件，包括姓名和地址, 受托人姓名, 公司章程, 和管理文件或商业计划. 在美国。, 你需要申请 单独免税.
准备上网
在线存在是任何想要成功的慈善组织的重要方面. 随着互联网的突出地位及其保证成功的前景, 上网是将您的慈善活动带给正确受众的最佳方式. 它确保覆盖更广泛的受众，将您的信息传达给全世界数百万人.
不仅, 它为您提供了增加支持者的难得机会, 追随者, 和潜在捐助者. 除了, 拥有一个功能性网站作为慈善组织表明可信度. 它使人们期待与您开展业务，因为他们将您视为可以信任的人.
Owning a website also makes it easy to keep in touch with people who are fascinated by the idea of your charity. 那样, they can make donations quickly and easily- with little or no hassles. 所以, you should plan to create an effective website as part of efforts to launch an excellent nonprofit.
Plan fundraising
If you need to raise funds, where will you get them? 如何? How much do you need to get started? These are critical aspects of kicking off a charity organization. 因此, 你必须通过研究和询问类似慈善机构的人做事的方式来进行尽职调查. 然后, 您可以决定是针对个人还是企业捐赠者进行捐赠.
结论
如果你有动力想办法改变世界，你将对人类有很大的帮助. 有很多方法可以让世界变得比过去更美好. 其中之一就是选择创办一个慈善组织.
还有重要的是, 它承诺的潜在收益. 现在你已经拥有了一切- 甚至知道如何开始慈善事业, you can leverage the immense benefits of ecommerce widgets, 正如你将得到的 Ecwid, 实现拥有可持续发展的非营利组织的目标.
