Ecwid är den hårdast fungerande e-handelslösningen på planeten. Varför? För att göra det enklare för dig att sälja online, självklart!
Our team has been hard at work (självklart!) to bring you a roundup of recent Ecwid updates. So here’s the latest on Ecwid’s powerful tools for growing your revenue, saving on shipping, improving your checkout process, och mer. Dig in, enable new settings in your store, and make selling happen for your ecommerce business.
Sell Subscriptions to Grow Recurring Revenue
One of the most prominent new tools from the last few months allows you to provide an ongoing subscription of products or services on a regular basis. Det är rätt, you can sell subscriptions with your Ecwid store!
A subscription-based model is a must if you sell:
- mat
- cosmetics
- a subscription box – it is one of the most popular products sold on a recurring basis! Kolla upp ideas for subscription boxes.
- access to memberships
- replenishment items/items in need of frequent repurchasing.
Food is perfect for a subscription-based model
If you didn’t launch your store as a subscription service, that doesn’t mean you can’t incorporate it into your business model now! Almost any product or service that needs to be restocked or renewed regularly can be sold as a subscription. This keeps your customers engaged and provides you with reliable recurring revenue.
Med Ecwid, you can charge customers daily, varje vecka, biweekly, en gång i månaden, quarterly, or annually. You can even collect recurring donations with this tool—a great option for nonprofits, or way of allowing loyal customers to support your business on a regular basis.
Customers can subscribe to regular donations just like to products
One of the coolest things about this feature is that you can enable recurring subscriptions along with one-time purchases in your store. Den här vägen, you provide more options for your customers. Because more options = more sales!
Customers can choose from making a one-time purchase and subscribing to a product
Want to set up subscriptions right away? Check out our instructions in the Hjälpcenter.
Read more about growing your recurring revenue with subscriptions.
If you’re already selling subscription products with Ecwid, dela gärna din feedback i kommentarerna. Vi finjusterar det gärna om det hjälper dig!
Köp rabatterade etiketter för att spara på internationella försändelser
Om du är baserad i USA, du kanske redan är ett fan av att köpa fraktetiketter för USPS inrikes försändelser direkt från din kontrollpanel. Men nu kan du också köpa USPS-etiketter för internationella transporter!
Så här fungerar det:
- Du köper en fraktsedel för den beställning du vill ha skicka internationellt, från din kontrollpanel.
- Du skriver ut etiketten och klistrar på paketet.
- You drop the parcel at the nearest USPS office (skip the lines!) or at your front door for your postal worker to grab on their regular route.
When shipping internationally via USPS, all customs duties are paid by the receiver. So you don’t have to pay any customs charges, but you will need to fill in the Customs Declaration when you purchase your label.
Filling in the Customs Declaration is pretty straightforward
The beauty of buying shipping labels through Ecwid is that it allows you to save both time and money:
- The USPS labels you buy in the Control Panel are discounted, so you save on shipping costs. That’s a huge plus for international sellers, as international shipping costs can be quite high. Not anymore!
- When you print labels yourself, du don’t need to waste time at the post office waiting in lines and filling out labels.
- Du kan buy international labels from your Ecwid mobile app on iPhone or Android so you’re covered no matter where you are. Now you can buy a bunch of labels on your way to your brick-and mortar-store or warehouse to save time on preparing orders for shipment.
If you’ve been thinking about taking your store international, but were scared off by high shipping costs, now’s your chance to finally open up your online store to global shoppers and keep international shipping costs as low as possible.
Learn more about the benefits of buying discounted shipping labels with Ecwid.
Ready to take the plunge on international shipping labels? Our Help Center instructions will definitely come in handy.
Reach New Audiences on Walmart
You know what’s great about connecting your store to marketplaces? They already generate tons of visitors each month (which means less $$ spent on marketing for you) who are actively looking to buy. These shoppers come to marketplaces with an intent to shop, which makes it easier to turn them into customers.
Maybe you’ve already grown your product visibility and reach on marketplaces like Amazon, eBay, and Google Shopping. So now it’s time to add Walmart to the mix! With the help of the Codisto app, you can list your products on Walmart right from your Ecwid store.
For American sellers, it’s definitely worth expanding your reach on Walmart by connecting an Ecwid store to the platform. Några anledningar till varför:
- US consumers love shopping at Walmart: did you know that 90% of Americans live within 10 miles of a Walmart store?
- Walmart has over 410 million monthly online visitors, which makes this marketplace one of the largest in the US.
Read more about the pros (and cons) av selling on Walmart.
If you’re ready to tap into one of the largest marketplaces in the US, connect your store to Walmart right away.
Dropship Ready-to-Sell Products from Alibaba
Snabbt, name a product! No matter what comes into your mind, we bet it’s sold on Alibaba.
Alibaba is one of the world’s biggest online commerce companies, supplying hundreds of millions of products in over 40 product categories. It connects international online sellers with manufacturers and suppliers, making it the perfect destination for any dropshipper.
Dropshipping works best for people who are just getting started in ecommerce because it doesn’t require too much time and upfront investment. If you’re interested in starting an ecommerce business but don’t have your own inventory, dropshipping is an easy way to get started with an online store.
You can access thousands of ready-to-sell products on Alibaba, import them to your store, and sell them under your own brand. Want to rename products and set your own prices? It’s a piece of cake! So is managing your orders.
Lära sig mer om connecting your Ecwid store to Alibaba via the Syncee app in the Help Center.
Offer More Payment Options to Customers
One of the main things that prevent shoppers from placing an order in online stores is the lack of convenient, reliable, and established payment methods. So if you want more customers clicking that “Pay” button, ensure they have the right payment options to choose from.
Get paid with Google Pay
The fewer steps in your checkout, the more likely customers are to complete their purchases. i alla fall, re-typing credit card details and shipping info on mobile devices is far from a frictionless checkout experience. The solution? Allow customers to pay for their orders with Google Pay, and forget about all that inconvenience!
Google Pay lets your customers complete their entire checkout process in just a few clicks. It takes literally seconds to pay for orders this way—which is crucial for retaining customers on mobile.
Konfigurera Google Pay med Stripe och kunder som använder webbläsaren Chrome på mobila Android-enheter eller på datorer kommer att kunna slutföra kassan på några sekunder.
Kunder kan betala med ett klick med Google Pay
“Det gör mina kunder med Android-enheter nöjda…men hur är det med Apple-användare?” Du kanske undrar. Rättvis poäng! Med Ecwid, du kan också acceptera Apple Pay. Så här gör du anslut både Google Pay och Apple Pay i din webbutik.
Kolla upp alla tillgängliga betalningsmetoder i Ecwid.
Få betalt med PaymentSense och Dojo
Om ditt företag är baserat i Storbritannien, nu kan du erbjuda dina kunder att betala med inte en, men två av de mest populära betalningslösningarna: PaymentSense och Dojo.
Både PaymentSense och Dojo gör det möjligt för småföretag att acceptera kortbetalningar säkert och effektivt – inklusive betalningar i GBP, självklart.
PaymentSense has some of the lowest rates among the UK payment gateways, and Dojo allows you to tailor the fees to your specific. That makes those payment solutions great for UK sellers who want to accept credit and debit cards in their online store without any huge associated fees.
If you need a card machine for your brick-and-mortar store, you can rent them through both PaymentSense and Dojo.
Here’s how to add PaymentSense eller Dojo till din webbutik.
Get Valuable Insights with Google Analytics 4
The first step to making sales is understanding how existing and potential customers find and use your store. Without that knowledge, running a store is just plain…guesswork.
Now you can gain valuable insights into how your customers find and use your store from Google Analytics 4, a new generation of Google Analytics.
Compared to Universal Analytics, connecting your Ecwid store to Google Analytics 4 allows you to track twice as many events (information about how customers are using your store, like views of product categories or adding products to favourites). This allows you to understand your audience better and act on the insights you get accordingly.
If you’ve been using Universal Analytics in your store, you can switch to Google Analytics 4 närsomhelst.
Learn how to enable Google Analytics 4 for your Ecwid store and what information you can track with it in our Hjälpcenter.
Connect Payments with Shipping Methods
You already know that the more payment and shipping options you can offer to your customers, the better their shopping experience will be. i alla fall, sometimes you need to go that extra mile to make your payment and shipping process the best it can be.
Say you deliver locally and ship nationwide. You’d like your local customers to pay in cash so you can save on online payment fees. På samma gång, you don’t want to show the “Pay in cash” method for nationwide online shoppers in their checkout.
The solution is simple! Now you can connect payment options with specific shipping methods. Den här vägen, customers will see only the payment options you choose for the particular shipping or delivery method. For the example above, you can connect the “Pay in cash” option with pickup or local delivery.
If a customer chooses local delivery, they’ll be able to pay in cash only
Ready to level up your payment and shipping process? Follow these easy instructions from the Hjälpcenter.
Stay in Line with EU VAT Rules
Dealing with taxes can be a huge pain in the neck. That’s why we try to take as much of the stress out of it as possible by keeping your store up to date with current VAT regulations.
If you sell in the EU, you might already know that starting from July 1, 2021, you need to charge VAT according to the rates of your buyer’s country. And if you check your inbox regularly, you are aware that Ecwid was prepared for those changes well in advance.
If you were on summer vacation and missed out on the intel, now’s the time double check tax settings in your store:
- If you use automated tax calculations, you don’t have to make any changes. We took care of everything for you (*pats ourselves on the back*)
- If you set up your taxes manually, make sure you’ve updated the settings under Settings → Taxes.
To learn more about EU VAT taxes in your Ecwid store, check out our article on the matter in our Hjälpcenter.
Boost Sales with More Discount Coupons in Automated Emails
Automated marketing emails is one of the most popular tools among Ecwid merchants for a reason. Just enable a toggle, and tailored sales emails will be sent to your customers when they complete certain actions in your store. Till exempel, when they add a new product to their favorites, or complete a purchase.
Automated emails can reach the right person at the right time to encourage customers to buy from you—especially if you include a discount coupon. Talk about an incentive that works!
Previously, you could add discount coupons to automated emails only if they could be applied to all products and weren’t limited by the number of users. Men vad händer om du inte vill att dina kunder ska använda samma kupong om och om igen?
Nu kan du lägg till nästan alla typer av rabattkuponger till automatiserade e-postmeddelanden— även de med tids- eller kvantitetsbegränsningar! Det enda undantaget är engångskuponger.
Den här nya funktionen kan hjälpa dig att köra kampanjer mer effektivt. Till exempel, du kan lägga till en "50% rabatt"-kupong som löper ut om en vecka till dina automatiska e-postmeddelanden, och kunderna kommer inte att kunna använda den här kupongen när försäljningen är över.
Lär dig allt om lägga till rabattkuponger i dina automatiska marknadsföringsmeddelanden and how to keep those sales coming.
Edit Invoices Effortlessly
As an online seller, you work with invoices on a daily basis. You send them to customers, use them as packing lists, or print them to include in shipments.
Invoices are helpful, but personalised invoices are even better. They help to reflect your brand even in the smallest details and allow you to include additional information that’s relevant for your customers.
To make customizing invoices easier for you, we launched the new invoice editor. Now you can edit invoices effortlessly while enjoying our improved invoice interface. It’s now also possible to add additional business details or a footer message. Bäst av alla, there’s no coding or additional technical know-how needed to make use of this awesome new feature!
Find out how to edit invoices in the Hjälpcenter.
Adding business details or a footer message is a piece of cake
If you’d like to customize your invoices even more, you can even edit your invoice template.
Stay Up to Date
De senaste månaderna har verkligen varit fruktsamma – vi har tagit fram en mängd coola nya funktioner och verktyg. Och naturligtvis, det kommer fler fantastiska uppdateringar! Se till att du håller dig uppdaterad med allt om Ecwid. Här är hur:
- Hitta en fullständig tidslinje med uppdateringar, stor och liten, i Ecwid hjälpcenter.
- Kolla Vad är nytt fliken på kontrollpanelen för att aktivera verktyg som kräver manuell aktivering.
- Prenumerera på bloggens nyhetsbrev att vara den första att veta om nya funktioner.
- Kolla in Ecwid-uppdateringar avsnitt av Ecwid-bloggen.
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- 10 Nya Ecwid-verktyg för att öka dina intäkter, Frakt, Betalning, Nå, och mer
- 10 Nya Ecwid-verktyg för att uppgradera din sociala försäljning, Betalningar, och butiksdesign
- 9 Ecwid-uppdateringar som gör det enkelt att driva en onlinebutik
- 10 Kraftfulla Ecwid-uppdateringar för att hantera din butik
- 20 Fantastiska Ecwid-uppdateringar som kommer att spara timmar av arbete
- 15+ Ecwid-uppdateringar för tid- och kostnadseffektiv butikshantering
- Onlinebutiksanalys: Hantera rapporter och försäljningsstatistik i Ecwid
- Varför det är viktigt att boka online (och hur du lägger till det i din Ecwid-butik)
- 15+ Ecwid-uppdateringar som förenklar livet för en upptagen företagare
- 10+ Ecwid-uppdateringar du inte vill missa
- 10 Ecwid-uppdateringar för en exceptionellt kraftfull onlinebutik
