← back to all Insights
Instagram: Distribution of Global Audiences 2022, by Age and Gender
As of January 2022, it was found that 32.8% of active Instagram users worldwide were men aged 18 to 34. Instagram users over 35 are less active and account for only 30%.
Sources: datareportal.com March 2022

Who uses Instagram more active men or women in 2022?
50.7% of Instagram users worldwide are men. 49.3% of Instagram users are women. Source: statista.com
What age group use Instagram the most in 2022?
People aged 18 to 34 are more active on Instagram. Source: statista.com
Learn how you can make money on Instagram
Here we have compiled a list of useful articles and guides for you to start selling on Instagram in a minutes.
- How to Sell on Instagram: Complete Guide for Beginners
- Shopping in Reels: A New Way to Get Discovered and Sell Your Products
- Instagram Apps to Increase
Your E-Commerce Sales - Trending Product Niches on Instagram
- Easy Steps to Organize your Instagram Profile for Business
- Text Matters: How to Write Engaging Instagram Captions for Online Stores
- How to Monetize Your Instagram
- How Much Does It Cost to Sell Online With Instagram?
- How to Get Approved for Instagram Shopping
- How to Sell on Instagram Without a Website
- How Many Followers Do You Need to Sell on Instagram?
- 10 Free Ways to Get More Followers on Instagram
