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Instagram: Distribution of Global Audiences 2022, by Age and Gender

As of January 2022, it was found that 32.8% of active Instagram users worldwide were men aged 18 to 34. Instagram users over 35 are less active and account for only 30%.  

Sources: datareportal.com March 2022

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Who uses Instagram more active men or women in 2022?

50.7% of Instagram users worldwide are men. 49.3% of Instagram users are women. Source: statista.com

What age group use Instagram the most in 2022?

People aged 18 to 34 are more active on Instagram. Source: statista.com

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