Ecwid is officially Lightspeed! It’s business as usual, only better. Learn More

← back to all Insights

Facebook: Distribution of Global Audiences 2022, by Age and Gender

As of January 2022, it was found that 18.4% of active Facebook users worldwide were men aged 25 to 34. Facebook users over 44 are less active and account for only 23%.

Sources: March 2022

Promo image

Who uses Facebook more active men or women in 2022?

56.6% of Facebook users worldwide are men. 43.4% of Facebook users are women. Source:

Which age group uses Facebook the least in 2022?

People aged 13 to 17 and over the age of 65 are less active on Facebook. Source:

Related Insights

We use cookies and similar technologies to remember your preferences, measure effectiveness of our campaigns, and analyze depersonalized data to improve performance of our site. By choosing «Accept», you consent to the use of cookies.