What is upselling?
Upselling is a sales practice that encourages customers to spend more by purchasing an upgraded or premium version of a product. For example, a seller can suggest that a customer buys the newest version of an item instead of a current model. This technique allows a seller to increase the profit margin.
It’s easy to confuse upselling with
What is an example of upselling?
- Suggesting that a customer purchases a yearly subscription instead of a monthly one
- Offering a larger meal size instead of a standard size
- Offering a discount on a minimum order price. In this case, a customer may buy an extra item that they might not have previously considered.
Search for your term
A/B Testing Abandoned Cart Advertising Affiliate Marketing Amazon Average Order Value Average Time on Site B2C (Business to Consumer) Blog Branding Breadcrumb navigation Business License Business Plans Business to Business (B2B)
Call-to-Action Cart abandonment rate Chargeback CMS — Content Management System Conversion Conversion Funnel Conversion Rate Conversion Rate Optimization (CRO) Cookies Cross-selling Customer Lifetime Value (CLV) Customer Service Cyber Monday Digital Commerce Direct Mail Direct Marketing Discount Code Dropshipping eBay Ebook Ecommerce
Email Marketing Engagement Rate Entrepreneurship
Event-triggered email Evergreen Content Facebook Favicon Fixed Cost Fulfillment Giveaway Google Google Analytics Green Marketing Hashtag Human Resources (HR) Infographics Instagram Inventory Key Performance Indicator (KPI) Keyword Keyword stuffing Landing Page Lead LinkedIn Logistics Manufacturing Mobile Commerce (mCommerce) Mobile Marketing Monthly Recurring Revenue (MRR) Native Advertising Niche Niche Market Non-disclosure Agreement (NDA) Omnichannel Management Open Rate
Outdoor Advertising Outsourcing Partnership
Pay-per-click (PPC) Point-of-sale (POS) system Private Label Product Bundles Profit margins Purchase Order QR Code Quality assurance (QA) Recurring payment Reseller Retail Return on Investment (ROI) Sales Tax Search Engine Optimization (SEO) Small Business Social Media SSL Stock keeping unit (SKU) Tax Telemarketing Third Party Trademark Traffic Universal Product Code (UPC) Upselling Usability Venture Capital Viral Content Warehousing Wholesale WordPress XML Sitemap