What is a third party?
A third party is a company less directly involved in a matter than the main companies that are involved.
Pros of selling through a third party:
- Exposing your products to a new audience, an existing customer base of a platform
- A low cost of entry — creating a seller account on
e-commercemarketplaces is usually free
Cons of selling through a third party:
- You need to pay fees from each sale you make
- It’s harder to promote your own brand when you sell through a third party and don’t have your website
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