
What is evergreen content?
The term evergreen refers to content that is optimized for search and remains relevant and new to readers for an extended period of time — as the name implies.
Examples of evergreen content
- Social Media Strategy for Small Businesses [With Templates]
- DIY Crafts to Make and Sell
- How To Find Trending Products To Sell Online
Tips for writing evergreen content
- Choose the most effective keywords. Longtail keywords may be excellent, as we’ve already mentioned. Even the most
long-lasting evergreen piece is worth little if no one is looking for that topic. So, do your keyword research. - For those who are unfamiliar with the term, writing for beginners refers to offering advice in a way that is accessible to novices. Experts aren’t likely to be looking for information on broad themes, so you’ll want to create evergreen content for a big and
long-term audience. - Optimize for Search Engines. Don’t forget to utilize SEO best practices for
on-page optimization after you’ve defined your keywords (one per piece). Add alt text to photos and include the keyword in the title, URL, and body copy; but don’t overdo it! To improve SEO rankings, hyperlink related evergreen pieces together

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