What is breadcrumbs?
Breadcrumbs or Breadcrumb navigation is an element of the web page interface that aids visitors to navigate through a website hierarchy. Breadcrumbs display what page you’re at at the moment, and several pages of the higher level (subcategory, category, main).
Types of breadcrumbs
Example: Home → About us → Our team
Example: Home → Boots → Jogging → Men
Example: Home → Blog → Services → Design → Our team → Contact us
Benefits of using breadcrumbs
They keep visitors on your website longer. Breadcrumbs encourage visitors to easily continue navigating your website or online store by going one step back or returning to the main page instead. Besides, knowing the return path is psychologically comfortable, and visitors click through your website with less stress about missing something important.
Breadcrumbs help Google to rank your website. Google uses breadcrumbs to categorize your content and rank it with the highest possible relevance to the search query. Breadcrumbs help the system to specify what category your content relates to and list on SERP.
They improve user experience. Navigating through your online store, customers never find themselves in the
Breadcrumbs highlight important categories to return to and continue shopping. Usually, online stores use