
What is advertising?
Advertising is the activity or profession of producing and distributing advertisements for commercial products or services to promote them across the targeted audience.
The purpose of advertising is to:
- make potential customers aware of your product (brand) or service;
- convince the audience that your product or service is a perfect match for their needs;
- create a desire for your product or service;
- drive potential customers to your business.
The types of advertising
Offline advertising:
- Newspaper
- Magazine
- Radio
- Television
- Directories
- Outdoor and transit
- Direct mail, catalogs, and leaflets
- Word of mouth
Online advertising:
- Search engine ads
- Social media ads
- Website banners
- Affiliate promotion
- Referral promotion
- Email reach out
- Influencers
How can I advertise for free?
- Use free local or professional listings: Google My Business, Yelp, Apple Maps, LinkedIn Company Directory, etc.
- Create a social media business profile: Facebook, Instagram, LinkedIn.
- Start a blog: WordPress, Instagram, Medium, etc.

Start selling online for free
Get started
no credit card required
Search for your term
A/B Testing Abandoned Cart Advertising Affiliate Marketing Amazon Asin number Average Order Value Average Time on Site B2C (Business to Consumer) Basekit Bigcommerce Blog Blogger BOGO Bounce rate Branding Breadcrumb navigation Business License Business Plans Business to Business (B2B) Call-to-Action Cart abandonment rate Chargeback Churn CMS — Content Management System Contao Content plan Conversion Conversion Funnel Conversion Rate Conversion Rate Optimization (CRO) Cookies Cost Per Action (CPA) Cost Per Click (CPC) Cross-selling Customer Acquisition Cost (CAC) Customer Lifetime Value (CLV) Customer Service Cyber Monday Digital Commerce Direct Mail Direct Marketing Discount Code DIY Dropshipping Drupal eBay Ebook Ecommerce Email Marketing
Engagement Rate Entrepreneur Entrepreneurship Etsy Event-triggered email Evergreen Content Facebook Favicon Fixed Cost Fulfillment Giveaway Google Google Analytics Green Marketing Handmade Hashtag Human Resources (HR) Inc. Infographics Instagram Inventory Jamstack Key Performance Indicator (KPI) Keyword Keyword stuffing Landing Page Lead LinkedIn Local business Logistics Manufacturing Mobile Commerce (mCommerce) Mobile Marketing Modx Monthly Recurring Revenue (MRR) Native Advertising Niche Niche Market Ning Non-disclosure Agreement (NDA) Omnichannel Management Open Rate Outdoor Advertising Outsourcing Partnership Pay-per-click (PPC) Pinterest Podcast Point-of-sale (POS) system Private Label
Product Bundles Profit margins Purchase Order QR Code Quality assurance (QA) Recurring payment Reseller Retail Return on Investment (ROI) Sales Tax Search Engine Optimization (SEO) Shift4shop Small Business Snapchat Social Media SSL Stock keeping unit (SKU) Strikingly Supplier Tax Telemarketing Third Party Trademark Traffic Tumblr Universal Product Code (UPC) Upselling Usability User experience (UX) User interface (UI) Vendor Venture Capital Viral Content Visual search Voice search Volusion Voog Walmart Warehousing Webflow Webydo Weebly WhatsApp Wholesale Wish lists Woocommerce WordPress XML Sitemap Zen cart