Branding theory is a vast and complicated, but for naming your store, all you need to do is understand your product’s intrinsic and extrinsic qualities, and what your target customers value. This article will help you choose a short, pronounceable, memorable name that will let you stand out from the competition.
Today, Ecwid has released Ecwid
Chris, an avid cyclist since childhood, is now recognized as a master wheel builder, racer, team manager and event promoter. He is one of many Ecwid customers building a successful career around a personal passion.
Getting the pricing right is one of the harder challenges you’ll face in your business. By adopting scientific,
Following this guide will clear a path between your customers, and their purchase. You’ll likely see an increase in new traffic, returning traffic, and the coveted
There are numerous lists of how to make the most of your days. I was going to write one until I remembered I don’t particularly like lists unless they’re the kind I get to make checks by for a dopamine hit every time I complete a task. In lieu of another top ten, let’s talk about how taking care of yourself and improving your general
In this digital age, linear funnels are woefully outdated. Your customers aren’t moving from Awareness to Decision stage. Instead, they are undertaking a complete journey with stops and detours in between. We call this the Buyer’s Journey, and understanding it will give you radical insight into your customers. In this post, we’ll learn how to map the Buyer’s Journey, and create content for each stage in this journey.
In business, it’s no secret that consumers prefer to buy from companies that leave good first impression on them. Such positive first impression is simply the result of showing your customers that you care about them, and that you’re willing to give them the personal attention they deserve. If your goal is to make more sales, then you must develop a relationship of loyalty and trust with each one of your newly acquired customers. In this post, I will show you exactly I did this at my Ecwid store Kartis.co.il and how you will be able to automate this process too, in your own business.
More often than not, people create a website before setting up their online store. This is understandable, considering the website is the card of any business, and adding an online store can be an afterthought. However, it doesn’t have to be an afterthought any longer — Ecwid’s revolutionary technology enables anyone to add a full featured online store to their existing website in minutes.
Unless you’ve been living under a rock, you’ve heard of Instagram. More than 70 million photos and videos are shared each day, and last count, the Instagram community grew to more than 300 million Instagrammers globally! Maybe you’re already an Instagram pro, or perhaps it’s not right for you or your store at the moment. But, whatever your position on it, there are compelling reasons for you to consider creating an Instagram account for your store if you haven’t, especially if you have a product line with global appeal since than 70% of the Instagram community members are outside the US, with the most rapid growth happening in Europe, Brazil and Russia. Here are a few tips to get you started and ideas to help inspire you!