关于 Ecwid 的最好的事情之一是它的设计可以轻松插入任何网站，而无需编码印章或汗水. 但是，如果您还没有网站怎么办？?… 当然, 如果你有足够的工时和可观的美元来实现它，你总是可以去建造一个. 但是有了 Ecwid, 总有一个更简单的解决方案……
介绍 新改版的 Ecwid Instant Site: an ecommerce website, packed to the brim with all-new design tools and almost endless design options to make creating your ultimate Ecwid storefront fast, 简单的, and almost too much fun.
现在, if you’ve been with us for a while, Instant Site is the same website builder you love, but we’ve cranked the volume to 11. Our ultra-fast and ultra-efficient site builder is shined, refined, and up for a good time, with all new ready-made themes and a customizable header layout that’s been optimized for conversion.
和最好的部分? It’s all completely free. Read on to see all the new design features available for your Ecwid site, and — whenever you’re ready – jump into your control panel to give ’em a try.
New design options make for endless opportunities for customization
More ways to sell with Ecwid →
How to Use Instant Site’s Design Options
All our new designs have been developed with you (是的, YOU) 心里. Choose the layout, 字体, 颜色, and more to express your brand style, add a unique design touch, and make your Instant Site your own.
开始, head to the Website tab in your Ecwid Control Panel (ex. Control Panel → Starter Site) and click “Edit.” The new design tools are enabled automatically for all stores, so you can start using them right away.
Select a predesigned theme
If this is your first website or you want to launch it faster, 我们为您提供保障. Browse ready-made themes to find something that fits your brand.
These themes are fully customizable, meaning you can change texts, 字体, button CTA, 图片, 颜色, and layouts right in the editor. We are adding more themes soon to keep you inspired.
想让您的网站具有个人风格? 您可以修改主题或从头开始 “标题和封面” 标签. 继续阅读以查看实际效果.
选择封面布局
更改标题副本的位置和背景布局:
- 全屏封面图片 works great when you have high-quality product photography. 避免使用包含太多小细节的图片，否则会使封面图片上的文字难以阅读.
- 右侧或左侧边栏 将您的图像和描述分开, emphasizing your text and balancing it with your chosen visuals.
- A shortened cover image allows users to see your products before scrolling.
- No cover image: select this option to show only the top menu for faster launch.
Replace the demo text with your own copy (you can do it in the left sidebar menu of the Instant Site editor) and adjust its position on your cover image: move it left, 正确的, up, and down.
Add your own photo
Already have some great photos? Showcase your best product photography on your cover background: for the best fit, choose images that are at least 1400х1050px. Set it up in the “Background Options” 标签.
…或者, choose from thousands of free stock images
No photos yet? Use an integrated stock photography tool to select one of our available professionally-created stock images.
…或者, wow customers with a background video
They say a picture sells like a thousand words, so a video must sell like at least a thousand pictures. 用你的新收藏的镜头为封面增添趣味, 快乐的顾客, 您正在创建的产品, 或者——更好的是——你的产品在行动.
将视频添加到封面区域, 只需从 YouTube 或 Vimeo 复制/粘贴链接. 如果您使用的是其他人的视频, 注意版权并确保首先获得许可.
更多文章，助您一臂之力:
- 如何在电子商务营销中使用视频
- 预算有限的 Facebook 视频: 立即制作和投放广告
…或者, 用颜色或渐变填充封面背景
If you prefer the minimalist life, add a plain color or a gradient to your background. Just be sure to coordinate your text color with your background for easy reading.
Change the font, 尺寸, and color of your headings
Text style is an important part of branding. Select the size, 颜色, and font for the main copy on your Instant Site: make it thin and airy, bold and solid, moderate and professional, 或介于两者之间的任何东西.
Add image filters
Image too bright? Need to make a quick change? Don’t rush to expensive photo editors. Test out some of our new image filters instead. Not seeing what you want? Use the tool to create one of your own!
Design the CTA button
Set your brand color, change the CTA copy and size, and optimize your button for conversions.
More Tools for Designing Your E-commerce Website
Now that you’ve got your fancy new cover image to lure in new customers, take your storefront further with Instant Site tools to:
- Design catalog layouts 美化您的品牌和产品
- 添加 优质产品图片
- 写 朗朗上口的产品描述
- 在中发挥创意 “关于我们”部分
一定要检查一下 使用 Ecwid 进行销售的更多方式.
