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Ecwid for Small Business

How to Start a Small Business in Nebraska (NE)

Nebraska is the land of opportunity when it comes to starting up your small business. It comes in second in the nation in terms of ease of doing business and startup early survival rate, and it has the sixth-lowest cost of living in the US.

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Best Business Ideas for Nebraska

Starting up a small business can come with a lot of blood, sweat, and tears. If you’re ready to take the plunge, it’s time to start brainstorming some business ideas, such as:

  • Drive-in movie theater
  • Clothing boutique
  • Car repair shop
  • Daycare
  • Department store with a waitlist

Regardless of what you decide on, it’s important to make an impactful business plan.

Planning Processes

Drafting a business plan can be daunting; we get it. That’s why we have a step-by-step instruction guide to drafting your business plan.

1. Playing the name game

Choose a name for your business that is straightforward and doesn’t leave your customers wondering what you do. While there are some rules and regulations for naming your business in Nebraska, don’t let that discourage you. For example, VIP Department Store is an excellent name for your department store with a waitlist.

2.  Conducting market research

It’s crucial to get to know your market. Do search engine optimization research. Hold focus groups. Conduct surveys. You may find out some surprising things! VIP Department Store found out it may not have the market it originally thought.

3.  Structuring your business

LLC, corporation, nonprofit, partnership, sole proprietorship: which is best? It depends on what your goal is. Registering as an LLC has favorable tax treatment, while a nonprofit is funded by donations, as opposed to investors. VIP Department Store would likely work best as a corporation.

Registering in Nebraska

Get all the info you need about your business. Get your business’ name, the employer identification number (EIN), the name of your registered agent, then file those formation documents. Depending on the structure you choose, you may need different documents.

Congrats, VIP Department Store PC is now an officially recognized business in the state of Nebraska!

Best Location for Your Business in Nebraska

Nailing down exactly where you want to put your business’ headquarters is important. Do you want to do it from your house? An office space? What area do you want to put your office in? Having your headquarters in an area like Omaha or Lincoln can really increase your foot traffic, which would be great for VIP Department Store.

Banking and Accounting

Opening a separate banking account for your small business is essential. It separates your personal assets from your business’ assets, and it makes monitoring your business transactions easier. We suggest opening a credit line under your business, as well, as it grows your business’ credit. Expanding your business’ credit makes banks more likely to lend to you, so it’s in your best interest to get a credit line, preferably one with a low-interest rate.

Ensure Your Business Is Insured

Business insurance is crucial to growing your small business in Nebraska. It’s a way to ensure that your business avoids any unknown risks, like an employee stubbing their toe on the property or a whitetail deer deciding it resents the idea of a guest list for a department store. In Nebraska, any company with at least one employee has to be insured, which is a fancy way of saying every company must be insured. Yes, this includes LLCs and corporate offices.

Permits and Licensing

Businesses need licensing. It’s a fact of life. The best way to figure out what kind of licensing your business needs is to comb through the federal and state websites, as well as contacting your local clerk’s office to figure out the local licensing you need.

Hiring Employees

Hiring is one of the most important steps in creating your business unless you’re a single-person business. Building your team is an important part of the business-creating process, but you need to make sure you’re doing it legally. This includes reporting your new hires to the state of Nebraska and registering your business with the IRS for employee taxes, including unemployment insurance tax and withholding tax.


Branding is fun for some, miserable for others. First, let’s start with the logo. Make sure your logo is representative of the brand and what you offer, and make sure it’s visually pleasing to your customer. VIP Department Store, PC, thinks bright colors with a bold font works best to express what it does. You may decide muted, calming colors work best for your brand. There is plenty of software online that can help you if you’re stumped, too.

Branding also requires you to think about what your values are as a company. Do you believe there should be an elite store to provide tennis shoes and distressed jeans? Do you think having an elite store that sells tennis shoes and distressed jeans is absurd? This might seem like an odd example, but it’s necessary to make it clear to yourself as much as to your customer the values your company holds itself to and what it can offer to your customers.

Do some personal reflection and truly embrace what your company believes in. Making sure these points strike home will ensure that your customers are in it for the long run.

Online Presence

In the day and age of social media, having an online presence for your brand is very important. While this can look like having a website and online store (if applicable), this also means you need Facebook, Instagram, YouTube, and TikTok accounts. One of the best things you can do for your business is following trends on social media. It makes you look hip, in touch, and it will help your business flourish. Get creative!


Having an online presence is great, but what about marketing on those platforms? All legitimate businesses have a website. And if we’re being honest, the less legitimate ones do, too. Unfortunately, social media profiles are not a replacement for a website. Having a professional website makes your brand seem trustworthy, reliable, and it offers all-around better branding.

If this seems to be way too much, don’t worry! Companies like Ecwid help your store grow and succeed. They can help you create a beautiful, easy-to-navigate website while allowing you to market your products on the other online platforms mentioned above. Ecwid even allows you to track your digital sales on a dashboard, where you can see your inventory. They’ll help make sure your business gives everyone the VIP experience.

Start Your Business Online

Starting a business online is faster and cheaper.
Transform it into an offline business later.

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Go online

Start Selling Products & Services Online

You don’t have to worry about the office or warehouse if you choose to sell online. Save your time and money.

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Learn the basics

Starting an Online Store Business is Easy.
We’ll Show You.

So you’re ready to start selling online. Now the million-dollar question… where do you start?

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Read real stories

Get Yourself Ready
For Surprises

Check out our blog series all about starting an online store without prior experience. It‘s sort of like our own ecommerce reality show—starring Nicole.

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Find a product

Looking For Things
To Sell Online?

Discover best-selling products and how you can start selling them online and make money.

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Select sales channels

Catch Your Customers Where They Are

We’ll help you navigate through the market and find the most profitable channels.

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Start Your Business Online

Starting a business online is faster and cheaper.
Transform it into an offline business later.

Start Selling Online

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