Când vine vorba de cele mai mari piețe de comerț electronic de pe internet, Etsy deține o poziție unică. Etsy este specializată în vânzarea de obiecte de artizanat personalizate realizate manual, decor, unelte, și altele. În loc să vindeți zilnic bunuri comerciale produse în masă, Etsy are o piață de nișă pentru articole personalizate. Cu un detaliat Politica vânzătorului cu prevederi despre cerințele de fabricație pe platformă, Etsy is committed to its goal.
For small businesses that specialize in selling handmade or custom items, Etsy is an ideal marketplace. There are millions of eager customers looking to buy on the site already. Becoming a seller on Etsy gives businesses and artisans access to that huge international consumer base.
That is not to say selling on Etsy is always straightforward or that anyone can make money doing it. În multe cazuri, the question of what to sell on Etsy is more important than how to sell it. With Etsy’s huge marketplace comes steep competition. Certain products stand out among the rest and sell better than others. If your goal is to make as much money as possible on Etsy, understanding what to sell is important. To make things easier, here is a quick guide on the best things to sell on Etsy.
What Can I Sell on Etsy?
A începe, let’s review the type of items you are allowed to sell on Etsy. Taking that question literally, Etsy provides a detailed Politica privind articolele interzise detailing what items can’t be sold. This policy covers many of the areas you would expect it to: no hazardous materials, nothing that incites or promotes violence or hate, no animal products, etc. Much of this policy is straightforward and easy to adhere to for most sellers.
Where Etsy’s seller requirements get more difficult is in their manufacturing requirements. Etsy has a firm requirement that all products sold on its marketplace must be handmade. in orice caz, in their own words, “handmade is a spectrum.” To reflect this, Etsy has two categories of sellers on its marketplace: makers and designers.
A maker is a seller who physically makes all the items listed for sale in their shop. A maker might create jewelry, pottery, paintings, engravings, etc. Whatever they sell is handmade from start to finish before being shipped out as a final product.
A designer creates an original design for their products but relies on production assistants to craft the final product. Designers are permitted to sell on Etsy as long as they provide information about their production partners.
The purpose of Etsy’s handmade requirements is to ensure that all products remain high-quality and custom-made. Etsy does not allow mass-produced or generic items to be sold on its platform. Read the complete Etsy Handmade Policy pentru mai multe informatii.
Now that you know what you can sell on Etsy, let’s take a look at the best things to sell on Etsy.
Top Selling Items on Etsy
As you might expect from Etsy’s goals and reputation, the best-selling items on Etsy are often heavily personalized and unique. Many Etsy shoppers turn to the site when searching for unique gifts for friends and family, or for creative practical items. The range of items that can sell in high volume on Etsy is immense.
If your item is reasonably priced and attractive to buyers, they will buy it. Cu acestea spuse, there are certain types of items that tend to perform the best overall. When considering the best things to sell on Etsy, it is easiest to break items down into categories. Here are some of the categories of items that traditionally sell very well on Etsy.
Custom notebooks and journals
Etsy is a marketplace for people looking for personalizare and creativity. When it comes to those two things, no hobby is more satisfying than writing. Ca urmare, Etsy is a great place to sell custom or handmade notebooks and journals. The Etsy user base is filled with individuals who love to write. Having a custom journal to house and grow that writing is always more inspiring than a simple store-bought college-ruled notebook. Designing custom notebooks is also relatively easy, accesibil, and requires minimal resources.
Autocolante
Another product that is inexpensive to produce, stickers are a great item to add to your store. Creatively-inclined sellers can design all sorts of unique and interesting stickers that Etsy shoppers will love. Stickers can also be sold as practical items in many cases. Customers might buy custom stickers to be used as labels, signage, event invitations, or more. Take a look at some of Etsy’s top-selling stickers pentru idei și inspirație.
Printable items/Digital artwork
Stickers can be considered a popular subcategory of digital artwork. However you categorize these items, printable and digital designs are huge sellers on Etsy. Acest, din nou, is a product that can have both practical and creative purposes. Mulți cumpărători Etsy cumpără lucrări de artă digitală pentru că vor arăta grozav ca decor în casa sau în biroul lor. Ei cumpără, de asemenea, lucrări de artă digitală, deoarece ar fi un cadou grozav pentru altcineva, de asemenea. Alții cumpără aceste produse pentru semne, grafică, și altele.
Vânzarea operelor de artă digitală are, de asemenea, un avantaj major pentru vânzătorii Etsy, deoarece nu trebuie să fie expediată. În schimb, opera de artă digitală este partajată ca fișier sau șablon descărcabil. Acest lucru reduce costurile de transport la 0, făcându-l o modalitate excelentă de a economisi taxe și de a maximiza profiturile.
Handmade jewelry
Când te gândești la Etsy, bijuteriile personalizate sunt probabil una dintre primele categorii de articole care vin în minte. Așa că nu este surprinzător faptul că bijuteriile realizate manual este unul dintre cele mai vândute articole pe Etsy. Bijuteriile reprezintă o categorie de produse extrem de diversă. Oamenii ar putea cumpăra inele, coliere, bratari, cercei, și mult mai mult. Bijuterii pot fi achiziționate pentru o gamă largă de ocazii, de la zile de naștere și sărbători, la aniversari și evenimente speciale.
Fabricarea de bijuterii artizanale nu este chiar la fel de simplă precum autocolantele și caietele, desigur. Jewelry can be more expensive and time-consuming to make. But the huge market for custom jewelry on Etsy also makes it one of the most profitable categories on the platform.
Home decor
Home decor is another staple of the Etsy marketplace. Din nou, home decor is an extremely broad category. This could be bedding, wall decor, plant stands, vases, or other such crafts.
Home decor can also cater to a variety of tastes, preferences, and needs. For many Etsy users, home decorating represents an extremely satisfying creative outlet. Your home is where you spend the majority of your time. Making this space feel unique and comfortable is an ideal creative endeavor. Handmade custom home decor on Etsy is a great way for shoppers to find interesting items that suit their aesthetic preferences.
Produse cosmetice
The cosmetics industry is going through a bit of a revolution at the moment. Many shoppers are seeking out alternatives to mass-produced and potentially-harmful cosmetic products. Outside of major cosmetic labels, Etsy is one of the world’s leading retailers for cosmetics today.
Customers can trust Etsy sellers to sell unique, organic cosmetic products that are safe, sustainable, and top-quality. While this is a highly profitable category on Etsy, it is also a difficult one to get into. There are very high standards for producing and selling organic cosmetic products. Production is more time-consuming and labor-intensive. But if you have experience with cosmetics, this could be a great way to find success on Etsy.
Wedding and event decorations
The availability of custom decor on Etsy has been a tremendous blessing for wedding and event planners everywhere. Etsy has made it easier than ever to create custom invitations and decorations for all kinds of events. Weddings are the primary event type to take advantage of Etsy’s endless creativity. But birthdays, family reunions, holiday parties, and more can all be made brighter with custom decorations from Etsy.
Posters and artwork
Ultimul, dar nu cel din urmă, there is always a place on the Etsy marketplace for original artwork. Etsy is ultimately a place for artisans and artists to sell their creative wares online. Sometimes it really is as straightforward as selling your artwork as it is. Many users love to buy original artwork for their homes as posters or wall hangings to add a unique, creative flare to their living space.
Selling artwork on Etsy is not for everyone, desigur. But for those who are artistically inclined, this can be one of the most satisfying ways to turn your passion into a revenue stream.
Final Thoughts on the Best Things to Sell on Etsy
If you want to sell an item that does not fit into any of these categories, nu vă faceți griji. There is plenty of room on Etsy for other items and categories. That is one of the biggest appeals of Etsy for shoppers and sellers alike. În cele din urmă, the best things to sell on Etsy are high-quality, interesting custom-made items. If items are compelling and well-marketed, you should find success as an Etsy seller.
And if you want to optimize your Etsy store, Ecwid poate ajuta with that as well.
