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Reach a global audience with a multilingual store

Sell anywhere — even around the world. Translate your storefront into your customers' preferred language to reach a global audience without any barriers.

Why create a multilingual store?

40% of customers won’t buy from a website that is not available in their native language.

Create a global presence

Sell internationally and reach new audiences

Enhance your brand image

Build trust and confidence with an adaptable store

Improve your store’s search ranking

Increase traffic by ranking in search engines across different regions

Fully translate your online store directly from your Ecwid admin

Translate your store directly from your admin. Customers can choose their preferred language when browsing, or it can be detected through geolocation — we make it easy for you and your customers.

Your storefront can speak various languages automatically

Like magic — Ecwid auto-translates all interface texts and store labels in your online store based on your customer’s set language.


Headings on product details page

Marketing emails, and more

Effortless custom text translations

For a fully multilingual shopping experience, add translations of your custom texts right in the control panel. Copy-paste with zero coding.

Product names and descriptions

Product variations and options

Shipping methods, and more

Translate important store documents in various languages

Add translations to your store policies and tax documents — ensuring they are compliant, localized, and understood by all of your customers.

Tax invoices

Send automatically translated tax invoices to customers in the language of their choice while complying to local laws.

Legal pages

Auto-translate default legal documents, including your terms of service, privacy policy, and return policy.

Strengthen customer relationships with translated emails

Provide a personalized experience by sending automatically translated emails and notifications in the language your customers browse your storefront in.

Tailor store currency based on customer location

Convert your store’s currency to your client’s native currency based on their location. All costs are automatically updated in real-time.

Comply with local language laws

All applicable local legislation can be implemented to localized website pages. For example, if a consumer is browsing from Europe, a GDPR-compliant cookie consent banner can be enabled.

Gain a competitive advantage with a multilingual site

No need for any coding — you can choose from 36 languages and make your Ecwid store multilingual directly from your admin. Cheers to an online store that is customer-centric and accessible worldwide.

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