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Pinterest: Number of Users by Age and Gender in 2023

As of January 2023, Pinterest is most used by women aged 25 to 34 (28.5%). Pinterest users over 55 are less active and account for only 13.3%. 

Sources: datareportal.com March 2023

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Who uses Pinterest more active men or women in 2023?

75.5% of Pinterest users worldwide are women. 17.7% of Pinterest users are men. Source: datareportal.com

What age group use Pinterest the most in 2023?

People aged 25 to 34 are more active on Pinterest: 39.4%. Source: datareportal.com

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