← back to all Insights
Pinterest: Number of Users by Age and Gender in 2023
As of January 2023, Pinterest is most used by women aged 25 to 34 (28.5%). Pinterest users over 55 are less active and account for only 13.3%.
Sources: datareportal.com March 2023
Who uses Pinterest more active men or women in 2023?
75.5% of Pinterest users worldwide are women. 17.7% of Pinterest users are men. Source: datareportal.com
What age group use Pinterest the most in 2023?
People aged 25 to 34 are more active on Pinterest: 39.4%. Source: datareportal.com
Related Insights
Learn how you can make money on Pinterest
Here we have compiled a list of useful articles and guides for you to start selling on Pinterest in a minutes.
