Why connect your business to Meta?

Because finding your customers just got easier — connect your store with Meta, right in your admin.

Join your customers easily

A smooth, error-free connection with a simple setup and accurate data transfer

Align with customers using accurate data

Meta understands your customers' behavior to deliver relevant and personalized ads

Perform a synchronized routine

Any updates in your Ecwid product catalog is automatically reflected in Meta

Tap into Meta's tools with one integration

With just one integration (Meta Business Extension), you'll access a suite of tools to grow your business:

Conversions API

Target customer actions and increase conversions

Pages API

Manage your business pages and engage directly with your audience

Business Manager API

Oversee multiple ad accounts, pages, and teams from one place

Marketing API

Manage your ad campaigns and dynamic product ads

Stay in sync with Meta

Keep your store and Meta Ads aligned. When you update store details (inventory, pricing, or promotions), the Meta Catalog will reflect those changes instantly, ensuring your ads display up-to-date details.

Create awareness with targeted ads

Manage and launch ads on Facebook and Instagram, and choose from various formats to engage the right audience, at the right time, at the right place.

FAQs about Meta Business Extension

How do I connect my store to Meta?

1. From your Ecwid admin, go to Facebook and click + Connect Facebook page.

2. In the popup, log into your Facebook account or continue with your account if you are already logged in.

3. Follow the wizard. Select features you'd like to use with your products.

4. Once you complete the wizard and are redirected to your Facebook page in the Ecwid admin, you have to assign a marketplace category to your marketplace.

5. Verify your domain on Facebook to meet Meta requirements for businesses.

Fore more information, visit our Help Center.

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