Looking for a Big Cartel alternative?
Big Cartel vs. Ecwid
Ecwid is built to grow your business. With a customizable website builder, diverse product offerings, and many integrations to add to your store — you are set for success. See how it compares to Big Cartel.
Frequent Big Cartel concerns
Not suited for larger/
growing businesses
Less product offerings and customizations
Few support channels
How Ecwid compares to Big Cartel
Ecwid
Big Cartel
Templates
40+ free customizable templates
15+ free templates with limited customization options
Digital products
25GB each file
Automated tax calculations
Supported in 15+ countries
Only for the US
Support
24/7 email, phone, live chat
Abandoned cart recovery
Sent automatically to those who leave items in their cart
POS integration
Lightspeed POS, Square, Clover, and more
Only with Stripe
Payment gateways
70+ payment methods
Around 7 payment methods
Customizable checkout
Add a field to upload a file, add custom information fields (questions, charges, instructions) at checkout
Shipping methods
Free shipping, flat rate shipping,
Free shipping, flat rate shipping, and
Domains
Purchase a domain directly from your Ecwid admin
Add custom domains purchased from
Unlimited products
On Unlimited paid plan
Up to 500 on highest paid plan
Adaptable to the needs of growing businesses
Ecwid's unlimited plan allows you to sell as many products as you need while also adding an unlimited amount of product variants and options.
Big Cartel’s highest plan only allows 500 products with a limit of 150 product variants — not ideal for a large product catalog (or a growing one).
Sell services, physical and digital products, gift cards
Ecwid lets you sell a variety of items, including physical products, services, digital goods, and gift cards.
To sell digital products on Big Cartel, you need to download an external paid app, increasing the cost. There is also no option to sell gift cards or services.
Receive responsive customer support 24/7
Ecwid offers amazing 24/7 support by phone, email, live chat, as well as comprehensive training resources.
Big Cartel only offers support by email, which causes increased wait times.
Highlight your products in engaging ways
When adding products to your online store, you can add an unlimited amount of product images, videos, and 3D images on Ecwid.
On a Big Cartel store, you can only add images, and they are limited per plan. The highest plan only allows 5 images.
Customizable website builder for a stand-out store
Ecwid offers 40+ free templates to choose from and customize. Add sections, update the layout, create various pages, and make your site truly yours.
Big Cartel’s website builder offers 15+ basic free templates. They are limited in terms of customization and layout — if you want a unique site you may need to add some code.
Choose a platform that helps grow your business
If you are an experienced seller, looking to expand your business — Ecwid is for you. You will gain access to many ecommerce tools that will automate your processes and make your store stand out from the competition.