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Now PayPal Shopping Helps You Recover Lost Sales

What Is Paypal Shopping Cart?

8 min read

Global ecommerce sales are booming, especially with the recent covid pandemic fueling the desire for shoppers to do their shopping online more than ever. With worldwide ecommerce sales reaching above $4 trillion, this shopping method shows no sign of slowing down anytime soon.

That is why small businesses and companies in the know should incorporate online shopping carts into their business model to keep their business on the up and up and attract new waves of customers looking to move their shopping into cyberspace.

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What is Paypal Shopping Cart?

Simply put, adding Paypal shopping carts gives consumers the option to choose and select products to buy from your website.

PayPal is one of the most prevalent methods of making payments and provides users with the ability to add a free HTML shopping cart or PayPal buttons to any of their business websites.

The best part about it? The only thing you need to start using Paypal’s shopping cart is a PayPal account. Paypal’s shopping cart connects your website to the Paypal interface via a simple integration, so consumers can easily buy products using their own Paypal accounts.

Paypal is an incredibly easy, reliable, safe, and convenient method by which consumers can pay for your products. Most users don’t want to enter their credit card information into websites they haven’t bought from before, so it acts as a useful middleman to ensure transaction credibility.

That’s why the PayPal shopping cart is such a good alternative for making payments, as it makes customers feel more secure in doing business on your site.

With an online shopping cart, each product you have up for sale on your website features an “Add to Cart” button. Interested shoppers can simply click on this button to, you guessed it, add your product to their cart, and proceed to further shopping from there.

After finalizing their carts, consumers can simply choose the “go to checkout” option to finish their purchase. Most shopping carts also offer many other features, like the option to accept coupons, calculate taxes and shipping costs, etc.

Therefore it is crucial to choose a shopping cart that would give the best experience to your customers.

What are the Benefits of Using a PayPal Cart?

So why should you use a Paypal cart on your website? Simply because there are several beneficial features for both merchants and clients.

One of the best things about PayPal carts is that it is basically effortless to set up on your website. It usually takes a few minutes and copying and pasting just a few lines of code to add PayPal buttons to your site.

Also, many ecommerce platforms such as Ecwid easily allow you to add PayPal Checkout to your site and streamline the shopping process for customers.

The PayPal brand is a well reputable one and is trusted by millions of people. Incorporating PayPal cart services into your website can encourage many to buy products from your website.

It is also convenient for customers as many already have PayPal accounts and are accustomed to using it online. They can pay directly from their PayPal account balance or use funds from connected payment sources.

It allows customers to use a payment method that doesn’t involve sharing credit card information which many aren’t comfortable with.

PayPal also helps protect online merchants from unjust chargebacks, fraud, and many other types of payment conflicts.

The PayPal platform is also available in more than 200 countries around the globe and deals in about 25 different currencies. It gives your eCommerce website the ability to deal with and cater to a global audience.

Many of the most prominent ecommerce software offer PayPal integration. Most serious eCommerce merchants opt to use eCommerce platforms such as Ecwid to add an online store to their websites.

Ecwid natively supports PayPal checkout and more, making it an intuitive choice if you are a loyal PayPal user already.

Why Should You Add an Online Shopping Cart to Your Website?

A shopping cart makes the purchasing and payment process a whole lot easier for customers.

It gives consumers the option to save the products they want to buy and revisit them later without losing the goods they have added to the cart.

This can also be helpful to ecommerce stores as they can then offer discounts targeted to customers with products in their abandoned cart.

Many shopping carts also feature the ability to track orders and calculate shipping costs. This allows consumers to track shipments after making a purchase effortlessly.

With shopping carts gone, so are the days of sellers having to track every order manually. These carts can allow a merchant to organize all orders automatically and track inventory, so you never have to deal with customers purchasing out-of-stock items.

How to Add a PayPal Cart to Your Website?

Before we get started on adding PayPal carts to your ecommerce website, there are a few things you need to have ready to go:

  • products that you can sell.
  • a published website.
  • a PayPal Business Account.

From there, there are multiple different ways of setting up your PayPal cart. Some online platforms have specific instructions on how to add PayPal Shopping Carts to your website.

If you run a WordPress (WP) site and want to add a PayPal shopping cart to it, just follow these instructions. The whole process is pretty simple and easy to follow, but there are other simpler alternatives out there if you don’t want to go through with the hassle.

It is easy to incorporate PayPal into an existing Ecwid cart. Basically, all you have to do is sign up for Ecwid and embed it into your website, which is as easy as just copy-pasting.

Then simply link your PayPal account to your site and start selling. In hardly a few minutes, you can have your PayPal shopping cart up and running on your site.

Platforms such as these can allow anyone, even without any technical know-how, to easily add a cart to your site.

Ecwid even offers a free plan that includes all the essential basic features to get your shopping cart started. You can also set up payment in over 50 different payment platforms that are accepted through Ecwid.


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About the author

Max has been working in the ecommerce industry for the last six years helping brands to establish and level-up content marketing and SEO. Despite that, he has experience with entrepreneurship. He is a fiction writer in his free time.

Ecommerce that has your back

So simple to use – even my most technophobic clients can manage. Easy to install, quick to set up. Light years ahead of other shop plugins.
I’m so impressed I’ve recommended it to my website clients and am now using it for my own store along with four others for which I webmaster. Beautiful coding, excellent top-notch support, great documentation, fantastic how-to videos. Thank you so much Ecwid, you rock!
I’ve used Ecwid and I love the platform itself. Everything is so simplified it’s insane. I love how you have different options to choose shipping carriers, to be able to put in so many different variants. It’s a pretty open e-commerce gateway.
Easy to use, affordable (and a free option if starting off). Looks professional, many templates to select from. The App is my favorite feature as I can manage my store right from my phone. Highly recommended 👌👍
I like that Ecwid was easy to start and to use. Even for a person like me, without any technical background. Very well written help articles. And the support team is the best for my opinion.
For everything it has to offer, ECWID is incredibly easy to set up. Highly recommend! I did a lot of research and tried about 3 other competitors. Just try ECWID and you'll be online in no time.

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