At Ecwid, we want to make selling online easier for small businesses. That means building the very best small business
And 2019 was no different. All year long, we’ve kept the Ecwid Blog stocked with new articles and
DIY Your Own Product to Sell Online
When it comes to what to sell, our Ecwid merchants can get pretty creative. And sometimes they’re even downright inspiring. Like, Joe Kuelker, an Ecwid merchant who created miniature replica insulin devices for toys and stuffed animals to help children like his son with diabetes feel better about their condition.
And Joe’s just one of thousands of merchants selling incredible
Not sure what DIY crafts make cool products to sell online? Browse our list of DIY product ideas.
Design an Awesome
If you’re new to
Curious? Check out our guide to Ecwid Instant Site, a
Ecwid is an amazing platform that allows anyone to easily start an online business. I created my site using Ecwid Instant Site, and it couldn’t have been easier — after about an hour of playing around with the software and customizable templates, I had a gorgeous online shop that was ready to use.
Already have a website? Add Ecwid
Make Your Products More Appealing
Knowing you’ve got a great product isn’t enough to be successful online. You need to be able to convince others that you’ve got a great product.
Take kombucha for example. Kombucha has been around for centuries, it’s relatively easy to produce at home, and until recently, it’s grossed out the majority of the western world who’s known of its existence. But in just a few short years, kombucha has seen a meteoric rise in popularity, from a fringe wellness drink for the
Don’t underestimate the power of branding. Find out how to make your products more attractive to your customers.
Write Flawless Product Copy
With all the challenges of launching a business online, it’s no surprise that
But product copy does more than simply spelling out a product’s features. Great copy can actually help you sell more.
To help you uncover the thin line between good and bad copywriting, read this confession from a professional writer as he describes the most annoying product copy mistakes and how to avoid them.
Get Your First 1,000 Store Visitors
Once you finally cut the ribbon and open your online store, it’s unlikely that customers will discover it on their own. You’ll need to put in some work if you want to start driving visitors to your new store.
Traffic growth is one of the main benefits of digital marketing, and on the Ecwid
Listen to this episode of the Ecwid
Make Money on Instagram
According to Hootsuite, 200 million Instagram users visit at least one business profile every day. Want to get started selling on one of the top social media platforms and grow your sales on Instagram? Read our guide to monetizing your Instagram and find out how one Ecwid merchant scaled her flower business from local to national with Instagram.
Learn How to Advertise Your Products Online
This year, we published a series of articles to teach beginner merchants how to start marketing their products with digital advertising. If you want to learn more about online advertising but aren’t sure where to start, check out our series:
- Intro to Advertising: Where to Begin When You’re a Beginner
- Facebook & Google Retargeting: How to Turn Your Visitors into Customers
- Facebook Pixel Strategies to Help You Run More Targeted Ads
Get Inspired for More
The work of an entrepreneur is never done. Want more ideas for growing your business in the new year? Take a peek at our list of great places for online store inspo.