How to Sell Tickets Online on Your Website: A Quick Guide
Are you planning to hold a concert, lecture or charity dinner anytime soon?
If so, you have a lot on your plate right now. The most important thing to make your event a success is to bring in attendees. Selling tickets online accelerates the process, but how do you make those tickets available in time?
1. Design Your Branded Ticket
If you aren’t a professional designer and don’t want to pay a design agency’s big fees, turn to the many online services with
2. Create an Ecwid Store to Sell Tickets Online
With your tickets designed, now you need a shop to sell them through. Ecwid
Unlike other services, Ecwid doesn’t charge any commission fees from your sales. Whether your event is a small city tour or a
3. Create Your Product
To add your ticket, follow these steps:
- Go to your Ecwid Control Panel → Catalog → Products.
- Click Add a new product.
- Open the Files tab and upload the ticket you designed.
- Don’t forget to uncheck the Requires a Shipping Method option.
- Write a short description and Save the new product.
If you have different types of tickets for one event, use Product Options with Price Modifiers. For example, you can add a VIP ticket, senior ticket or a cheaper option for students.
To create a new option go to Catalog → Products → Edit product → Options. Add as many options as you want, changing price by ticket type.
To protect customers from copying tickets, ask them to keep invoices to show at the event. Each invoice has a unique code that you can use for identification. You will need to make this requirement very clear on the ticket pages so that there are no disappointments at the door.
Learn more in the Ecwid Knowledge Base: Selling digital products
4. Set Payment Options
Ecwid provides merchants with a wide variety of payment integrations. Research has shown that the more payment options you offer the customer, the better your sales.
To set payment methods for your Ecwid store, go to Ecwid Control panel → Configuration → Payments.
If you are not sure which payment method is best for your store, please refer to the full guide to payment options at Ecwid.
5. Promote Your Event!
If no one is aware of your event, no one comes. Make sure you share information everywhere: Facebook, Instagram, partner’s media, etc. You can also offer discounts for bulk orders or give coupons for sharing the event with friends.
How to Verify Tickets During Your Event
To verify that the ticket is original, you need to find the one in the order list. Go to the Control panel → My Sales → Orders. Ecwid mobile store management app for iOS and Android makes verification easy on the go.
The mobile management app includes a Barcode Scanner that you can use to scan the invoice codes and find the order quickly and make sure it has been paid. (Yes, we HAVE thought of everything.)
Don’t miss a chance to sell more tickets on the spot! Use the Ecwid app to create an order and accept cash payments or use your own point of sales technology.
Even those who don’t already have an Ecwid store can sell their tickets for free. The Ecwid mobile app has a free