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How to Make and Sell DIY Decorations

11 min read

Do you like making crafts and indulging in your artistic side? Maybe you’re considering making and selling your own DIY decorations. Sure, this is a fantastic way to unwind, and a creative hobby is great for your mental health. But think of it this way: your knack for DIY decorations could also be a way to make money, either as a full-time job or enjoyable side hustle.

You can make crafts for your home or your loved ones, but you can also sell them online and make money. You can make a candlestick, a sea vase, a wall panel, etc. Find an interesting craft idea and how to make it on Pinterest, Youtube, or the Ecwid blog. Select an online platform for sale with favorable conditions for you, and do not forget to promote yourself on social networks.

Worldwide, the crafts market is predicted to earn around $50.9 billion by 2024. As such, there is an obvious opportunity for industrious entrepreneurs like yourself to get creative and turn their hobby into a viable source of income. So if you are looking to take your first tentative steps into the DIY decorations game or going full-steam ahead into your new DIY crafts business, the following article should give you a few hints and tips about what you need to do to create your own homemade decorations brand. We will also be covering some great, low-cost DIY decorations that look fantastic.

Read on for more information.

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Ideas for DIY Decorations

If you are looking for some beautiful and amazing DIY decorations to sell, you may want to consider the following suggestions. As well as being fantastic (if we do say so ourselves), they are also relatively cheap and easy to make, especially for someone with some craft experience.

Half-painted art

If you enjoy shopping around thrift stores and garage sales, you can easily find a piece of art and apply half a layer of paint to make a unique and eye-catching color block display. Better yet, you could ask friends and family if they have any framed artwork they no longer need. All you will need to do is spend money on the paint. Easy to do and visually appealing.

Nautical vase

A nautical vase is one of the easiest DIY decorations you can make. Simply purchase or upcycle a cheap vase and turn it into a statement piece. All you need to do is hot-glue some jute rope around your vase, and you’ll have created the perfect art piece for a beach-front home.

Patterned furniture

Upcycling furniture is a cheap and creative way to create a fantastic one-of-a-kind statement piece for any home. You can use paint, wallpaper, and new hardware to spruce up any cupboard, chest of drawers, or dresser.

Suitcase table

If you have an old suitcase lying around, you can easily turn it into a bespoke and beautiful side table, which also doubles as an excellent piece of storage. Keep your books, clothes, or gadgets in one place.

Pillow pocket

Got some jeans you no longer wear? We recommend cutting away the pocket and attaching it to a pillow. Place fusible fleece between the pocket and pillow cover, then iron the layers together. You can then use these pillows to hold your remote, snacks, phone, or anything else that fits. A handy and practical design that can be altered for any home decor style.

DIY Decorations: How to Sell Crafts Online?

Identify any gaps in the DIY decoration market

The first things you should consider when creating your own DIY decorations and crafts store. We strongly recommend that you tailor your business towards the types of crafts you are passionate about. Still, we also suggest researching the market and noting what items are making money with your demographic.

You should also look for places where you can sell your DIY decorations locally. For example, you may want to speak to independent stores (unless you plan to open your own store) or book tables at crafts fairs. Also, if you want to reach a broader demographic quickly, you should consider learning how to sell crafts on Amazon. There are plenty of practical how-to guides and tutorials on Amazon to help you get set up.

Learn about your audience

If you are thinking of making and selling DIY decorations, you’re in luck: the DIY crafts industry is popular with many people. First, however, you need to be aware of which demographics are going to purchase your items. When it comes to DIY decorations and home essentials, you should consider marketing your products to an older demographic; young people tend to gravitate more towards handmade jewelry and bath bombs.

As such, you should do some research and figure out what your demographic is choosing to buy, their location and gender, the stores they frequent, and why they purchase certain items. All of these points will help you build a more successful DIY decorations business.

Spend time perfecting your decorations

Once you finish your business plan and conduct all your research, you should take the time to perfect your crafting skills and come up with some amazing DIY decorations that will make a splash with your demographic. Remember: you are never too old to learn new tracks. As such, you should use online tutorials and workshops to improve your technique and ensure you are providing the best decorative goods possible. After all, you want to make sure your customers purchase your items again and again. If you feel creative, try implementing some new ideas; this is the best way to create original items for your company.

If you are stuck and looking for inspiration, check out some online articles for new product ideas. In addition, blog posts are often a valuable source of information and may help you explore new avenues of DIY crafting.

Develop your brand

A strong brand identity is essential if you want to make an impression with your customers. Excellent branding is a fantastic way to connect with your customers and build trust in your company. Therefore, you should spend plenty of time figuring out your business name, creating your logo, and developing the voice with which you will interact with customers on social media. Some companies will hire graphics designers, PR companies, and other freelancers to help them develop their brand identity, but if you only have a small budget and know your way around Photoshop, you can come up with a lot of your branding yourself.

Create your website

Before you can sell your fabulous DIY decorations, you need to create a professional online store. Otherwise, how else are you going to sell your crafts online? Once you have developed your logo and figured out your brand identity, you can move forward with your new website, and Ecwid is here to help.

Ecwid is an ecommerce platform that makes selling online easier. Build your own store from scratch to instantly sync and sell across your own website, social media, marketplaces, and more. Grow your business with automated marketing tools, and manage it all from your Ecwid control panel. In short, this is a great option to sell crafts online for free; you don’t even need much experience running an online store.

Market your products

So, you’ve created your DIY decorations website, and the products are good to go. Now you need to figure out how you are going to market your company and attract customers. This is an essential part of selling crafts online. There are many ways to reach new customers, such as:

  • Social media marketing: So you want to sell crafts on Facebook? Any good entrepreneur will know how to engage with their followers and cultivate a solid social media presence. This is a great way to garner trust and build a rapport with your followers.
  • Email marketing: Many companies utilize a mailing list to reach their customers, inform them of new products, and let them know about any discounts.

With any luck, this article will help you take your first steps towards selling your DIY decorations. While there are many things to consider, you can make and sell DIY decorations and build your own crafts business if you have the right level of commitment.

Need DIY ideas to make and sell?

Discover DIY craft ideas and learn how you can sell them online.

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About the author

Max has been working in the ecommerce industry for the last six years helping brands to establish and level-up content marketing and SEO. Despite that, he has experience with entrepreneurship. He is a fiction writer in his free time.

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