Are you an artist looking for ways to earn money from your masterpieces? Do you own a business and need some clever ways to spread the word about your brand or event? In either case,
They can also be used to allow your customers to order products labeled with your own brand or logo. Such products spread the word about your business while also earning you a modest profit.
There is nothing new about selling branded or customized merchandise, but the way that most people get that merchandise has changed considerably. Whereas customization used to cost a pretty penny and take months to deliver, you can now get custom products at a reasonable rate and turnaround time.
There are now a plethora of
How Do Print on Demand Sites Work?
POD fulfillment services vs POD marketplaces
Most merchants selling products customized with their artwork or branding are looking for POD fulfillment services. These are companies that allow you to connect your online store with custom merchandise, which in turn allows them to print and dropship your items for you with no need to keep inventory.
From catalog to fulfillment
From there, you will need to:
- Upload your artwork or designs to the platform and select which products you want to offer.
- Sell your products through your own marketing efforts (unless using a POD marketplace). You really do this by driving traffic to your online store, which can be done in a number of ways from blogs to social media.
- When someone places an order, the print on demand company fulfills that order by printing your custom products and shipping them out to the customer for you.
- You can follow up with your customers to make sure they are satisfied with their order since you won’t be seeing it first hand.
As you can see, using
What to Look For in Print on Demand Services
When you are ready to start selling your custom products, you first need to choose a printer. There are a lot of
Base price and add ons
Every printing service has base prices, and it is easy enough to compare them. Unfortunately, the actual cost of goods sold is not so easily determined. Look for what different sites charge for
Potential profit margin
How much money will you make from your custom products? A 10 to 20 percent profit margin is average for the industry. Determine how much you are willing to charge your customers for their custom products, and make sure that your cost of goods sold does not dwindle that amount. This is another important consideration when comparing the pricing of different
Product offerings to be customized
- Framed wall art or art prints
T-shirts,shirts, hoodies, caps, and other clothing or accessories
- Product catalogs for mailing
- Tote bags, phone cases, umbrellas, and other accessories
Multiple stores per account
If you have several different stores or target audiences, you will want to have multiple stores within one account. This allows you to offer a wider selection of custom products to a larger audience.
Make sure you fully understand the branding options of each
Integrations for shopping
Your primary need for integrations comes into play with your online store. Choose a
Fulfillment and shipping
Before choosing a
Again, if you have your own online store, there is no need to go with a POD marketplace. Instead, compare fulfillment and dropshipping services and choose the company with the best track record.
Double-check the merchant policies
How and when you get paid from sales fulfilled by the POD service has a huge impact on your business. Make sure their terms are something you can live with. Some
Reviews of the Best Print on Demand Companies and Sites
There are a lot of
Merch by Amazon
If you need a POD marketplace, Merch by Amazon is a great place to start. Amazon has long provided authors with a way to sell
The platform claims to be free to use, but they do take a cut of any merchandise sold through their
Fine Art America
Fine Art America is a
Fine Art America is a more versatile POD company, offering the ability to have a free or premium membership. (You still pay a cut to the FAA.) The premium membership is required to be able to link your existing online store with your Fine Art America account. You can also only post up to 25 designs with a basic membership, but the premium option gives you unlimited design options.
Printful is one of the most used and widely trusted
Printify is a much more complex platform than Printful, although these are the two most often used POD sites. Printify marketplace can be used by any artist who wants to upload their own designs, but their premium versions do allow you to connect your online store. Premium membership is $29 per month. There is a custom pricing Enterprise option, but it won’t be applicable to most Ecwid users.
In addition to the
Do you want to learn more about the
print-on-demand business? Print-on-DemandExplained: How to Sell Custom Products without Breaking the Bank
- Best Print on Demand Companies and Sites to Earn Money From Your Art
- Which Print On Demand Products are the Most Profitable to Sell Online
- How to Sell
T-ShirtsWith Print On Demand
- How to Start a Print On Demand Business with Ecwid
- How To Choose Between Print On Demand vs Dropshipping
- Searching for The Best Selling and the Most Profitable Print On Demand Products