Before you spend a lot of money on paid advertising, publishing in the press, or hiring an expensive marketer, make sure you get the most out of the tools in the Ecwid App Market — they do not require a degree in marketing and many of them are forever free.
Today, we want to tell you about eight applications for promotion by Zotabox, which you can use together or separately.
Four of them are free:
And four are paid:
Let’s see what you can achieve with these powerful tools.
Get More Newsletter Subscribers
In 2017, email marketing remains a strong tool for growing your audience and sales. It helps you to automate marketing campaigns, improve your omnichannel services, and get personal with your customers.
An email capture form is a must for both beginning and prosperous businesses. Get an email capture bar, popup, or slider to collect valuable contact details for your potential buyers.
You’ll be able to design your popups and bars in the style of your brand, and to add or disable the fields you want.
This fancy popup was created in 3 minutes:
See for yourselves! The costs of this app start from $9,99 per month. The app has a free trial.
Increase Social Following
Share, follow, or both — it’s up to you to decide how to let the social media community learn about your great business. Adding Social Buttons to your Ecwid store means you will be able to:
- Encourage visitors to join your social profiles and keep them close to your brand
- Design the button’s organic look on the website
- Set up the display rules to target your new clients, repeat customers, or both.
These little buttons are mobile responsive, which means they are comfortable to tap from every screen size.
The intuitive interface, deep customization, and every other functionality of Social Buttons are absolutely free.
Provide Better Customer Service
Once upon a time, we shared six essential tactics for using Facebook Messenger. It’s true that many businesses choose this channel for flash replies to whatever their customers want to clarify.
Install Facebook Chat in your online store to show you are open for communication and help.
Apart from the ease of communication via Facebook Messenger, you’ll benefit from getting more likes on your FB page — the chat window has a Like button.
Another way to get in touch with your customers is adding a convenient contact form to connect with you via email.
Zotabox’s contact form is again a highly professional tool. It provides enough room in the fields to type an email address and a sufficient amount of text and is easily turned into a piece of art with your brand colors, fonts, and images.
Power Your Sale
Finally, there are four tools for a successful sale.
The ticking down of the clock adds extra urgency in the customer’s mind. This popup motivates your customers to make purchases before your special offer ends.
You can show this popup on all pages or on those where your customers are most ready to buy, e.g. on product pages. Countdown Timer is available in three modes: a popup, a bar, and a slider.
The costs of this app start from $9,99. The app has a free trial.
Doubt that your customers are aware of your best deals? Rest assured they are — show them a stylish and responsible popup.
Like Zotabox’s other tools, Easy Popup has display rules that allow you to include certain types of devices and to set up the frequency, the pages on which you want to show the popup, and the time on the website after your popup appears.
The premium plan opens the opportunity to upload a custom image for your branded popup.
The app has a free plan and a premium plan that starts at $9,99.
Offer a discount in return for a social share and kill two birds with one stone: growing your social presence and having a deal!
The same easy design settings make it a matter of minutes. If you don’t know how to color your popup, tick the Auto Color checkbox and the app will do it for you.
Choose from three display modes: a bar, a popup, or a slider.
The costs of this app start from $9,99 per month. The app has a free trial.
This free app is a hit. With minimum interference in the customer journey on your website, it keeps them updated on your special offers, shipping terms, blog posts, or work hours — everything you want them to know. Customize the bar and play with your CTAs to test what works best.
Have these apps already given you a hand with your promotion? Let me know in the comments below.