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We are a team passionately focused on driving small business success.

We bring together the powers of world-class e-сommerce technologies and make them easy and accessible to the masses.

Our support is fanatical, and we never stop learning.

Have you thought that selling online was a little out of your reach? Think again. Opening an online store has never been easier. Ecwid is a leading choice for small business merchants to easily set up a store and start selling fast. No need to abandon your existing site — Ecwid can be added virtually anywhere you have an online presence. You have the freedom to operate multiple online stores including on your website, social media channels, and mobile devices. So stop reading and start selling from your new online store!

about Ecwid
175 countries served
50 languages available

Management Team

Ruslan Fazlyev

Founder and Chief Executive Officer

Ruslan is a successful serial entrepreneur with a passion for perfecting the essential e-commerce platform. He co-founded X-Cart, the world's first PHP e-commerce tool in 2000 and is a pioneer of easy-to-use technology solutions. A technology prodigy and highly regarded among the development community, Ruslan has led competitive teams in software programming. Back

Ruslan Fazlyev

Founder and Chief Executive Officer

Tom Hebert

Vice President of Customer Success

Tom is a digital industry leader with over two decades experience bridging the gap between technology and usability. Tom brings a tremendous range of experience, knowledge and creativity to his role driving customer engagement globally. He has extensive experience in e-commerce, both on the B2B and B2C side working with some of the most recognizable brands in the world such as Nike, Adidas, Callaway Golf, Levi, Bed Bath & Beyond, and many other leading companies, in areas of e-commerce, content personalization, and experience optimization. Tom received his undergraduate degree from Point Loma Nazarene University, and has an MBA in International Business from Saint Mary’s College. Back

Tom Hebert

Vice President of Customer Success

Olga Agafonova

Head of Design

Olga is a UI/UX expert focused on designing e-commerce software interfaces. She has held senior positions in X-Cart, helping the world's first PHP shopping cart grow to success and has over 15 years of experience in user interface development.Back

Olga Agafonova

Head of Design

Scott Varner

Vice President of Business Development

Scott is a tech leader with a background in corporate finance and a passion for technology. He has ten years experience driving innovative products and partnerships in companies including Boeing, LiveOffice, Passrock, and Symantec. Scott studied Economics and Accounting at Pepperdine University in Malibu, California. Back

Scott Varner

Vice President of Business Development

Erik Suhonen

Vice President of Operations and Product Partnerships

Tech executive with expertise in e-commerce, SaaS, B2B/B2C, messaging and payments. Companies range from startup founder to public global Fortune 500 executive, including 9 years at Yahoo. Bachelors from San Diego State University and MBA from University of Southern California. Back

Erik Suhonen

Vice President of Operations and Product Partnerships

Eugene Kaznacheev

Vice President of Product

Eugene is an e-commerce expert dedicated to bringing the best to the product ensuring it stays on top of technology and user experience. He honed his knowledge of e-commerce working in world's first PHP solution X-Cart as a head of technical support team and a product manager in Ecwid for more than 10 years combined helping clients' business succeed. Back

Eugene Kaznacheev

Vice President of Product

Lisa Saveleva

Head of Customer Care

Liza is a customer service expert dedicated to providing the best customer experience and driving customer success. She is a customer care and people manager successfully performing in Ecwid over the past 8 years overseeing and mentoring a team of professionals scattered over multiple different locations.Back

Lisa Saveleva

Head of Customer Care

Dmitry Verbichenko

Vice President of Partner Operations

Dmitry is a business development expert focused on expanding the company's market share via technology partners. He held head positions in X-Cart helping the world's first PHP shopping cart grow to success and has over 10 years of experience in e-commerce industry.Back

Dmitry Verbichenko

Vice President of Partner Operations

The Development team doing their best pirate-face

Our History

Ecwid was founded in 2009 to enable small businesses to easily add online stores to their existing sites

Our CEO, Ruslan Fazlyev, co-founded X-Cart, the world's first PHP e-commerce platform in 2000. While X-Cart was very successful, it didn't take him long to realize that lots of small business owners around the world already had websites, and simply wanted to be able to sell online. Ruslan decided to satisfy this need for small businesses and Ecwid was born in 2009.

How to Reach

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